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Google wants YouTubers to ditch usernames, start using full names

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As BetaBeat first noticed, Google is attempting to peel back the anonymity cloak that surrounds YouTube.

The search engine, which seems to dabble in all things Web, mobile, and tech, now displays a pop-up box to YouTubers who try to leave a video comment. The notice prompts users to start surfing the video-sharing platform with their full name instead of a username or pseudonym.

Google appears to crop names from Google+ profiles, which is likely a byproduct of the Google+ integration from last year that required all YouTubers to login with their Gmail account credentials.


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Report: Yahoo’s Search alliance with Microsoft struggles to produce, Google deal looking more plausible

[youtube=http://youtu.be/M3iCAlQMUv4?t=28m10s]

SearchEngineLand’s Danny Sullivan detailed today how Yahoo is not doing so hot with its Microsoft search deal and may soon go searching—no pun intended— for a new partner (a.k.a. Google) if performance doesn’t get better.

Yahoo’s new CEO, Marissa Mayer, a former top-tier Google Search exec, could encourage a partnership between the two polar search engines. On the other hand, Mayer brings a completely new level of knowledge to the fledging Yahoo due to her 13 years in Search with Google, so she could just help Yahoo to revamp Search with improved monetization.

Sullivan predicts some “hard renegotiating between Yahoo and Microsoft, with Google used as a cattle prod for Yahoo to shock Microsoft with.” Of course, we will have to wait and see whether Microsoft delivers on its search promises or if Yahoo will jump ship and snag a Google Search alliance—with Mayer leading the charge.

According to SearchEngineLand:

  • Of course, Yahoo can’t walk away [from Microsoft] without finding another partner, and it has a real shortage of choices. There’s no one left in the US with the proven ability to deliver search queries at the volume Yahoo would demand.
  • Ask.com? It’s largely outsourced to Google these days. Blekko? I’m sure it would love the job, but there would be a huge scaling-up challenge and, I’d say, much more work to do on the relevancy front. Maybe Yandex or Baidu could make a bid?
  • It won’t be Yahoo. Yahoo has lost too much key search talent and hasn’t kept its core search technology up-to-date. When it gave itself over to Microsoft, Yahoo really left itself without a “Plan B.”
  • My post from earlier this week, Ironically, Search Might Be Less A Priority At Yahoo As Google’s Marissa Mayer Takes The Helm, gets into these issues more — as well as the one realistic alternative to Microsoft. Google.


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Google releases migration tool for Google+ circles and connections

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In a blog post on his Google+ page, Google+ Product Manager Ronald Ho announced a new tool to transfer circles from one account to another that is now available through Google Takeout. In an overview of the long-requested feature, Google explained the tool would migrate “circle names, circle members, “your circles” settings, and people and pages you’ve blocked or ignored.” However, Google noted there is a 7-day waiting period before a transfer is initiated, and both profiles will have limited functionality until the transfer is complete:

-There’s a 7 day waiting period before your transfer begins.

-To cancel the transfer before it starts, sign in to either account on Google+. Then click Cancel transfer at the bottom of the page. Note that you cannot cancel using a mobile interface.

-If the source or destination accounts are managed by an organization, the account administrator may restrict your ability to transfer your connections and/or use Google+.

-You won’t be able to use this tool with these accounts again for 6 months.

-Once the transfer begins, it cannot be cancelled or undone.

As for limited functionality, both accounts will not be able to share content on Google+ during the transfer—nor can they add, remove, block, or ignore people in circles and elsewhere. Google continued by explaining the result of a transfer once complete:


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Google bulks AdWords with ‘Search as You Type’ for US advertisers [Video]

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[youtube=http://www.youtube.com/watch?v=e1ErgRekjn8&feature=player_embedded]

Google is expanding its “Search as You Type” feature under Google Commerce Search to U.S.-based AdWords advertisers today as a free, stand-alone service.

“It’s easy to implement and helps increase sales and conversion rates on merchant websites. The Search as You Type pilot is available to US-based AdWords advertisers for free, up to 25 million searches annually, after which licensing fees would apply,” announced Google Shopping Product Management Director Jennifer Dulski on the official Google Commerce blog.

Google’s famous predictive suggestions, auto complete, and related product results are integrated into Search as You Type to bulk a merchant’s existing website search functionality. Today’s announcement supports Google’s recent attempts at enhancing its online retail and search experiences.

“When shoppers type a search query into a merchant’s site, Search as You Type shows them product suggestions and photos, making it faster and easier for people to spot the product they’re looking for and click through to make a purchase,” Dulski explained.


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Google improves Search by Image results with Knowledge Graph

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[youtube=http://www.youtube.com/watch?v=t99BfDnBZcI]

Google launched Search by Image last year, and then updated algorithms for it almost every week since, but now the search engine will use its Knowledge Graph to power the popular feature.

Search by Image allows users input an image, and then Google offers images and search results related to that image. Users select an image through the ‘ole drag-and-drop, and then uploading, or even inputting a URL. Meanwhile, the Knowledge Graph is new technology that allows Google to provide search results for concepts linked between words, rather than showing results for just the query term.

Software Engineer Sean O’Malley explained the inclusion on Google’s Inside Search blog today:

With the recent launch of the Knowledge Graph, Google is starting to understand the world the way people do. Instead of treating webpages as strings of letters like “dog” or “kitten,” we can understand the concepts behind these words. Search by Image now uses the Knowledge Graph: if you search with an image that we’re able to recognize, you may see an extra panel of information along with your normal search results so you can learn more. This could be a biography of a famous person, information about a plant or animal, or much more.

Google wants to improve its image search. When a user uploads an image of a specific type of flower, for instance, Google would previously give general flower search results. Now, Google will try to guess the exact type of flower. Google will also show the most recent content in search results, which is helpful for news images.


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Siri vs Google search in 1600-question street test

[youtube=http://www.youtube.com/watch?v=kDsOtdRtG0Q&start=23]

As noted by Phillip Elmer-DeWitt at Fortune, Apple analyst Gene Munster published a note to clients today that contained the results of a Siri vs. Google search 1600-question showdown.

While it is not exactly a test of how well the companies’ various voice services stack up against one another (since Google Search queries were typed-in and not spoken), but it is a good indication of just how viable Siri is as an everyday mobile search product and alternative to Google. In the test, both Google and Siri were asked 800 questions in a quiet location. Another 800 questions were asked among the loud street traffic in Minneapolis. The results, according to Fortune:
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Google opens registration to free online course about ‘power searching’

Google just introduced a new online course for those interesting in “power searching” with its search engine.

The free course offers:

  • Six 50-minute classes.
  • Interactive activities to practice new skills.
  • Opportunities to connect with others using Google Groups, Google+, and Hangouts on Air.
  • Upon passing the post-course assessment, a printable Certificate of Completion will be emailed to you.

“Google Search makes it amazingly easy to find information. Come learn about the powerful advanced tools we provide to help you find just the right information when the stakes are high,” explained Google Senior Research Scientist Daniel Russell on the registration page.

Course registration opens today and closes July 16, but the first class starts July 10. New classes begin Tuesday, Wednesday, and Thursday, and all course-related activities end July 23.

Check out the schedule below: 

For more information about becoming a “great Internet searcher,” visit the course page at Google Insights.


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Google fine-tunes Hot Searches to showcase only a few top searches

Google just announced that it revamped its Hot Searches feature under Google Trends to better hone results for the most searched and popular news.

Googler Nimrod Tamir described Hot Searches on the Official Google Blog:

With Hot Searches in Google Trends, you can see a list of the fastest rising search terms in the U.S. for a snapshot of what’s on the public’s collective mind. To create the Hot Searches list which is updated on an hourly basis, an algorithm analyzes millions of searches in the U.S. and determines which queries are being searched much more than usual.

The updated section now highlights the key word for queries with rich images and links to related reports for the most searched news in the United States. It also details how many folks Googled each spotlighted tidbit during the last day, while scaling back the amount of content it shows. Google previously displayed 20 results, but now it only shows a few Hot Searches (as indicated in the top image).

The new Hot Searches is live now.


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Google’s VP counters anti-competitive allegations from Nextag CEO

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Google attempted to “set the record straight” today with a blog post aimed to dismantle rising anti-competitive claims against the world’s leading search engine.

The Wall Street Journal published a scathing post yesterday—penned by the CEO of online retailer Nextag—that essentially painted Google as a monopoly. No—Jeff Katz did not paint; he declared:

Google has enjoyed this unrivaled position for nearly a decade. It is the most popular search engine in the world, controlling nearly 82% of the global search market and 98% of the mobile search market. Its annual revenue is larger than the economies of the world’s 28 poorest countries combined. And its closest competitor, Bing, is so far behind in both market share and revenue that Google has become, effectively, a monopoly.

The company has used its position to bend the rules to help maintain its online supremacy, including the use of sophisticated algorithms weighted in favor of its own products and services at the expense of search results that are truly most relevant. […]

At my company, Nextag, a comparison shopping site for products and services, we regularly analyze the level of search traffic we get from Google. It’s easy to see when Google makes changes to its algorithms that effectively punish its competitors, including us. Our data, which we shared with the Senate Judiciary Committee on Sept. 21, 2011, shows without a doubt that Google has stacked the deck. And as a result, it has shifted from a true search site into a commerce site—a commerce site whose search algorithm favors products and services from Google and those from companies able to spend the most on advertising.


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Mozilla Firefox in Russia: DASVIDANIYA Yandex, Hello Google for default search option

Mozilla’s Firefox browser will kick Yandex to the curb this winter in favor of Google as its default search option in Russia.

Yandex became the primary search engine in Russia for Firefox builds roughly three years ago, and it currently sports a 60 percent market share. Their agreement is now set to expire Dec. 31, with Google slated to take the reins. The Mountain View, Calif.-based Company maintains the lead as the world’s dominating search engine; although, it only has a meager 26.5-percent of the market share in Russia.

According to TheNextWeb:

A Yandex spokesperson says they were notified by Mozilla of the imminent change on June 1, and points out that the company will continue to develop and distribute its own Yandex-branded, customised Firefox browser (at least until the end of this year, under the terms of the aforementioned agreement).

The latter version evidently sports Yandex as the default search engine.

Yandex also says Mozilla’s decision will likely not impact its market share in Russia significantly (they estimate a 1.5 percent loss over the next few months).

[…] Yandex adds that the impact on its revenue and profitability will be negligible.

Google and Mozilla’s global, three-year deal allegedly runs around $900 million. The agreement is a win for Google, after Twitter notably teamed with Yandex in February.

The microblogging service gave the Russian search engine permission to meld its pipeline of public tweets for real-time search results. Google paired with Twitter in 2009 to offer the same function, but the Internet powerhouses failed to renew their partnership in July 2011. The search engine now prefers its own Google+ social network combined with personalized search results, rather than integrating tweets into aggregated searches.


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WSJ: Google to launch new service for local businesses as early as July

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According to a recent report from The Wall Street Journal, Google is preparing to launch a new ad service and tools aimed at small businesses as soon as July. Noting that the new service was once called “Business Builder” internally, the report claimed it will consist of various products that have been developed by Google and technologies/services acquired through the purchases of over six companies at a cost of roughly half a billion dollars since last year. The source claimed Google is hoping the new service will bring in billions in new revenue each year.

A few of the acquisitions mentioned in the report include in-store loyalty program Punchd and SMS customer interaction serviceTalkBin. The service would also include aspects of AdWords Express, Google Offers, Google Wallet, and several new products.

The report explained the Google+ angle:

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EU competition commissioner says he’ll settle antitrust investigation with Google

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A European Union commissioner chief just gave Google “a matter of weeks” to settle allegations of competition-restricting activity that could help the search engine escape hefty fines and formal charges.

Joaquin Almunia, the European Union’s vice president of the European commission responsible for competition, announced today that he sent a letter to Google’s chairperson Eric Schmidt. The letter detailed the findings of an antitrust investigation into Google’s search practices, and it offered the search engine a chance to remedy its “abuses” by settling.

“I have just sent a letter to Eric Schmidt setting out these four points. In this letter, I offer Google the possibility to come up in a matter of weeks with first proposals of remedies to address each of these points,” said Alumnia.

The investigation found four areas, or points, where Google’s practices “may be considered as abuses of dominance,” such as: Google exhibits links to its own vertical search services; Google duplicates content from competing vertical search services; competition-restriction agreements between Google and partners on websites where Google provides search ads; and, restrictions that Google sets to the portability of ad campaigns from AdWords to other competitors’ platforms.


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Bing launches final redesign, says users prefer site over Google

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[youtube=http://www.youtube.com/watch?v=ySwn_1o8zfs]

Earlier this month, Microsoft’s search engine Bing unveiled a new style that looks strikingly like Google’s homepage user-interface, but today the Redmond, Wash.-based Company branched from the design and announced a host of new features.

The redesign is still very Google-esque, but the notable aspect to this change is that Microsoft is continuing to make jabs at its primary competitor all the while conducting an obvious rip-off. The Windows-maker even detailed to users in a Bing blog post that its search relevance and quality surpassed Google’s when all signs of branding were removed from the search engines’ homepages:

From the outset, we knew that serving relevant results that were equal to or better than the other guy was table stakes. To track our progress, we conducted tests that removed any trace of Google and Bing branding. When we did this study in January of last year 34% people preferred Bing, while 38% preferred Google. The same unbranded study now shows that Bing Search results now have a much wider lead over Google’s. When shown unbranded search results 43% prefer Bing results while only 28% prefer Google results. What this means is that in 3 years we’ve made some real progress in core relevance and search quality, and while search is becoming so much more than just web results, having a rock solid foundation is important for the future of Bing and search more generally.

Screenshots are available below.


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DuckDuckGo blows up as privacy-conscious alternate to Google; Nears 1.5M daily queries, upgrades system

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DuckDuckGo entered the search engine game in 2008, and it is averaging almost 1.5 million average direct queries per day and announcing system upgrades less than four years later.

The technology is simple: DuckDuckGo gathers results from crowd-sourced websites, such as Wikipedia and direct-competitor Bing, to display a host of search findings. It started as a privacy-conscious alternative to Google.

The chart to the right illustrates DuckDuckGo’s momentum. It just passed the 1 million mark last month, jumping from 630,441 average daily queries in January 2011 to 1,041,493 in February. Current calculations place the search engine at 1,468,690 average daily queries.

Due to the search engine’s success, Founder Gabriel Weinberg announced two major projects underway today that include better programming and speed. The company is even open sourcing more heavily and improving entry points.

“For speed, just this week we upgraded our whole caching system, which should significantly speed up a lot of queries,” wrote Weinberg on Hacker News. “This change should equalize a lot of the location differences, which is the main issue. In some parts of the world we were way slower.”


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Google rolls out ‘Play’ link in the top black Google bar [photo]

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Google added its Google Play service to the black navigation bar found at the top of its search engine.

The “Play” link seems to only appear for users logged into their Google account. Moreover, the Mountain View, Calif.-based Company is likely rolling out the addition, because some users claim they are unable to see the new icon in the Google bar.

It is worth noting the link still does not appear on Google’s main search page—despite being signed-in.

UPDATE: The “Play” link now appears on Google’s main search page whether or not a user is signed-in.


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Google’s way of spreading the word about Chrome might go against company policies

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SEO Books (via Search Engine Land) discovered today that a Google search for “This post is sponsored by Google” reveals that Google may be sponsoring over 400 pages worth of publications who have written about Google Chrome. This is interesting, because Google has never allowed paid links inside their search results. The discovery has not been confirmed with Google — probably due to most of the Google staff being off today for the holiday — but this seems to be real nonetheless.

Search Engine Land pointed to one page where there is a direct link to download Chrome, and a link that poses as a video that connects to Google Chrome’s download page. Under that, you will find a “Sponsored by Google” disclaimer. We will keep you posted.


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Google experimenting with redundant options in Search

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It seems about every week that Google is testing out new features inside of Search. Today, Google Operating System discovered a small tweak inside of Search — that is pretty redundant. Google has put new specialized search options in a horizontal view under the search box. Previously it was a feature in the black bar and to the side.

As you can notice, quickly things are getting a bit redundant, but hey, that might be a good thing in this case. That’s three places you can now refine your search!


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Google tests infinite scrolling on search page

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[youtube=http://www.youtube.com/watch?v=8cWYZculurU]

Can Google’s search UI get any better?  Yes!

Google Operating System is reporting Google is testing an infinite scrolling feature on their search page. As you can see in the video above — the navigation bar, the search box, and the search options sidebar stays fixed at the top as the user continues to scroll down. Google is also testing a new page preview UI, requiring you to hover over the magnifying glass to see the preview.


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Google Goggles gets new tricks including better business card scanning

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Another update ahead of I/O tomorrow, this one looks pretty good.

What’s in this version of Google Goggles:

  1. Enhanced Search History feature allows you share results with others & search for prior results
  2. Improved business card scanning
  3. Suggest a result when Goggles fails to recognize an object
  4. Option to save query images to SD card
  5. Pictures taken during slow connectivity can be saved for later.
  6. ( Improved network reliability


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