+1

Google has just pushed out an update to their Google+ Android app, bringing it up to date with the iOS app that was recently updated with full resolution photo uploads, enhanced search features, and +1s for photos. On top of those features, the Android app also received +1s for comments, typing and online indicators for Messenger convos, video support for Instant Upload, and the ability to start conversations by typing a phone number.

Another new addition is the ability to open links to posts and profiles within the app and there is also the usual “stability improvements and bug fixes”. As always, you can grab it from the Market here. Google also updated the Google Goggles and Google Maps Android apps today.

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(Not an ad, The +1 button and recommendations will appear at the bottom of display ads.)

In October, Google will make the ability for AdSense publishers to incorporate +1 buttons into display ads public. For example, if someone sees an ad that offers something they enjoy, they can click the +1 button to share with their friends they like it. If their friends and contacts are logged in, they will see their friends who have +1 the ad (as seen above).

This new addition to advertising is bound to spark much more relevance in ads, and actually make them more enjoyable for users. Users can see what their friends enjoy, and in the end they will probably like it too. As always, if AdSense publishers don’t want a +1 button on their ad, they can opt out.

Google has rolled out the new +1 button in search results and for webmasters and today brings us the official +1 Chrome extension that lets you +1 any article on the web. From the release notes:

This extension let you +1 any web page. Just simple as one click!

It’s a great new addition to the Google social suite and it works seamlessly. See something you like? Hit the +1 button in Chrome and a link to that story will be created in your Google profile, making it easy to recommend stuff to the web at large. The extension lets you select a Google profile from which you are posting and enable personalization of content and ads across the web based on your and your contacts’ +1’s. This page explains the system in greater detail. While we’re at it, I just +1 this post. Your +1’s appear publicly in search and on ads as well. You can lock your +1’s on your Google profile so only you can see them. Plus (no pun intended), you can delete any +1 privately or publicly listedon your Google profile.

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