Google seems to be on a major push to increase take-up of its Google Photos service. A little over a week ago, it ran a video ad focused on how useful it is to be able to recover space on your phone by removing photos already stored on Google. It’s now running a new ad on the value of automatic backups.

The ad shows someone jumping into a pool, and realizing while he’s in mid-air that his phone is still in the pocket of his shorts. The voiceover says that, sure, you can get a new phone, but what about the photos on the soaked one? ‘What will you do?’ the narrator asks … ?

Nothing. Because every pic and video you’ve ever taken in your entire life was backed-up, for free, with Google Photos.

The Google Photos app can be set to automatically backup all your photos and videos, and the service offers unlimited storage of photos of up to 16MP and videos at 1080p HD.

Keep your photos safe with the free Google Photos app:




FTC: We use income earning auto affiliate links. More.

Check out 9to5Google on YouTube for more news:

You’re reading 9to5Google — experts who break news about Google and its surrounding ecosystem, day after day. Be sure to check out our homepage for all the latest news, and follow 9to5Google on Twitter, Facebook, and LinkedIn to stay in the loop. Don’t know where to start? Check out our exclusive stories, reviews, how-tos, and subscribe to our YouTube channel

About the Author

Ben Lovejoy's favorite gear