Privacy Sandbox Stories March 30

Google announced the Privacy Sandbox in 2019 to build a more private web through open standards. The most ambitious aspect is phasing out support for third-party cookies, with Google Chrome now starting a developer test of Federated Learning of Cohorts (FLoC).

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Privacy Sandbox Stories March 3

Google is phasing out Chrome support for third-party cookies and plans to replace them with privacy-preserving alternatives. Once that has occurred, the company “will not build alternate identifiers to track individuals as they browse across the web, nor will we use them in our products.”

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Privacy Sandbox Stories January 25

Back in 2019, Google announced an initiative to build a more private web through open standards. The most ambitious aspect of the Privacy Sandbox is phasing out support for third-party cookies, with the Google Chrome team providing a road map for 2021 today.

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Privacy Sandbox Stories July 31, 2020

Last year, Google announced the “Privacy Sandbox” initiative to build a more private web through open standards. The biggest move was in January when Chrome said it would “phase out support” for third-party cookies. One alternative being proposed and now available for developer testing are “Trust Tokens” to deal with ad fraud.

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