Google tests many new features within their apps that aim to streamline and simplify tasks for users. In a new feature, spotted by Android Police, users can install and download apps directly from a search results page.
According to data from App Annie’s latest download and revenue report, Google Play for the first time surpassed the App Store in app downloads during the second quarter of 2013. While Google was able to move past Apple with about 10 percent more downloads during the three month period, the report notes the App Store brought in nearly 2.3x the amount of revenue.
App Annie says that Google Play’s growth was driven by emerging markets including Brazil, India, and Russia, and while the App Store still leads by revenue, Google Play closed the gap slightly compared to last quarter and years past.
Google Play saw Brazil climb two spots to join India and Russia as another emerging market in the top 5 countries by downloads for Q2 2013…The United States, Japan and United Kingdom remained the leaders in the iOS App Store when looking at revenue generation, and Australia climbed to #4 after a strong Q2. iOS App Store revenue was driven primarily by the United States and Japan, which combined to account for about half of the total iOS App Store revenue in Q2.
App Annie’s report also includes its Games Index tracking mobile games on iOS and Android, which now account for around 40 percent of all downloads on both platforms. During Q2, Gameloft’s Despicable Me: Minion Rush grabbed the top spot for most downloaded iOS game, while publisher Tiny Piece took the honor on Google Play.
As for non-gaming apps, Vine increased by three positions to become the most downloaded app during the quarter on iOS, followed closely by YouTube, Snapchat, and Instagram. Expand Expanding Close
Following the retail launch of its Bluetooth smartwatch at Best Buy earlier this month, Pebble is for the first time disclosing how many units its sold since its extremely popular Kickstarter campaign. Pebble is now at 275K orders to date, 190K of which came from its website after initially selling around 85k to its Kickstarter backers. Pebble also announced it has now hit over 1 million app downloads on the platform and plans to implement new features for developers.
We recognize that our beta SDK is incomplete, so we’re working quickly to expose more features and APIs to 3rd party developers, making it easier for watch apps to communicate, and building better development tools. Enabling and incentivizing developers to share their watchapps with the entire Pebble community is also a priority. We won’t stop until we’ve created the best platform for you to write the wearable app you’ve been dreaming of.
Pebble’s Eric Migicovsky also clarified when preorders would be receiving their orders and announced he’d be holding a Reddit AMA today at 12pm PDT on reddit.com/r/pebble.
The two most popular non-game apps downloaded from Apple’s iOS App Store so far this year were both Google ones: YouTube and Google Maps, according to data from App Annie (via The Next Web).
Google Maps was originally installed as standard on iPhones and iPads until Apple struck out on its own with the rather ill-fated Apple Maps. Though Apple has since fixed many of the embarrassing errors in the launch version, demand for Google’s version has seemingly increased rather than decreased.
In an ironic turnabout, Google lost the top slot on its own Google Play store to Facebook.
Google announced today on its Inside AdWords blog that it will now allow AdWords users to track iOS downloads from in-app display ads, a feature that was previously only available for Android app downloads. Google said iOS conversion tracking allows advertisers to “better understand which campaigns are most effective at driving app downloads.”
The feature allows marketers to track downloads that originate from “in-app” display ads, meaning the iOS conversion tracking feature at this point doesn’t include app downloads driven by Google Search or Google Display Network ads. For iOS app downloads, Google explained marketers will have to go through a couple extra steps, requiring them install an SDK, grab a code snippet from their AdWords account, and then install it into their app. The same feature is currently available to Android as a codeless solution requiring users to simply create a new conversion in their account.
Tracking downloads of an iOS app requires integrating a small SDK into your app and pasting a small snippet of code in your app’s didFinishLaunchingWithOptions method to call the SDK.
Full instructions from Google on setting up iOS conversion tracking are below: Expand Expanding Close