Chromebooks

Acer today announced the launch of a new Chromebook, although those familiar with the company’s current C7 Chromebook will already be familiar with the new model. Apart from a drop from 4GB of RAM to 2GB, the only difference between the old C7 Chromebook and the new Chromebook C720-2848 is the price. Dropping down from 2GB of RAM also brings the price down to $199, down from the $249 Acer charges for the old 4GB model.

Otherwise specs remain the same: an 11.6-nich 1366 x 768 display, dual-core Intel® Celeron® processor, 16GB SDD, and three USB ports. The old model is still for sale, but now Acer officially has one of the most affordable Chromebooks on the market with its new $199 option. It’s already available on BestBuy and should hit other outlets shortly. 
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Update: HP has attributed the stopped sales of the Chromebook 11 to overheating chargers and has provided a brief statement on the matter available at the end of the post.

Whoa, some big news on the Chromebook front this morning as Best Buy has halted all sales of the HP Chromebook 11. According to The Verge, Best Buy retail stores are receiving internal memos alerting managers to “Stop selling the HP Chromebook 11 effective immediately…partner with sales support to pull the product off the sales floor to a secure location in the warehouse.”

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HP and Google combined to create two new Chromebooks which were launched early last month: The $299  Intel Haswell-powered Chromebook 14 and the smaller Samsung Exynos ARM-powered Chromebook 11. Both machines mark new territory for Google and HP. The Silicon Valley neighbors have been getting closer and closer since Meg Whitman took over as CEO, including an expanding array of Android tablets as well. The initial HP Chromebooks were clearly re-purposed Windows laptops. These clearly are something entirely different…
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Just a day after Google announced a new HP-made ARM-powered Chromebook for $279, Acer has upped the ante with a Haswell-powered one for $249.

The Acer C720 offers the same 1366×768 resolution screen as the HP. The Acer screen is anti-glare, which offers easier viewing when used outside at the expense of slightly poorer contrast. The machine has 4GB RAM against the 2GB of the HP, and the Haswell processor gives it a claimed 8.5 hours battery life, against 6 hours for the HP … 
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Chrome has offered ‘Apps’ – bookmarks to web pages – to Mac and PC users for a long time. There is even a Chrome App store that gets little fanfare.  But today Chrome is getting serious about desktop apps.  In a post on the company’s blog, Google says that improved access to the computer, including USB/Bluetooth, full screen mode, desktop notifications, less ‘chrome’ (Tabs, bookmarks, browser bar, etc) and power off features will make the Chrome apps act more like real apps. So real, in fact, that most people won’t be able to tell the difference.

Today we’re unveiling a new kind of Chrome App, which brings together the speed, security and flexibility of the modern web with the powerful functionality previously only available with software installed on your devices. (Think apps designed for your desktop or laptop, just like the ones for your phone and tablet.) These apps are more powerful than before, and can help you get work done, play games in full-screen and create cool content all from the web. If you’re using Windows or a Chromebook, you can check them out in the “For your desktop” collection in the Chrome Web Store (Mac & Linux coming soon).

Here’s what you can expect with new Chrome Apps:
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BrowserFame spotted a feature in the Canary (development) version of Chrome that would allow parents and schools to created ‘supervised user’ accounts whose access to the web can be controlled by a master account.

The approach is an extension of the standard accounts available in Chrome, allowing different users to have different settings and to be automatically signed-in to Google services … 
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The sub-$250 Chromebooks were a huge hit for both Samsung and Acer last year, and according to a new report out of DigiTimes, ASUS is also planning to enter the growing Chrome OS market. The site claims that ASUS is planning to make a foray into the Chromebook market as soon as the fourth quarter of this year. After experiencing low-demand for the back-to-school season, the company is looking to boost its shipment numbers, notably to education customers. ASUS recently reduced its notebook shipment predictions for 2013 from 22-24 million units to 17-19 million units.

With its entry in the Chromebook business, Asustek is hoping to gain orders from the education industry. Although order volumes are likely to be limited, they will still help the company.

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Since the iPad was announced, we’ve seen PC sales fall every year due to people discovering that they can do anything they need on a laptop on the more affordable iPad and Android tablets. Chromebooks, however, have become much more affordable over the last year, which has led to some people going with the Samsung and Acer models instead of tablets. According to the latest data from NPD Group Inc. (via Bloomberg), Chromebooks have accounted for between 20 and 25 percent of all laptop sales under $300 over the last eight months. Overall, according to IDC data, PC shipments fell 4 percent in 2012 and will fall 7.8 percent this year.

Overall,  Chromebooks still make up a small percentage of the entire laptop market. In the first quarter of 2013, Chromebooks accounted for 4 to 5 percent of laptop market. When you compare that to the 1 to percent in 2012, however, it’s pretty tremendous growth.

“We’re seeing tremendous growth, without a doubt — massive, massive growth,” said Caesar Sengupta, head of product development for Chromebooks.

This shows that affordable, entry-level Chromebooks are not buggy and inconsistent like many people expected them to be, but are rather decent alternatives to tablets for people who still want a keyboard. 
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Acer’s C710. A bigger, thicker battery and more RAM (compared to Pixel and Samsung Chrombooks)

I’m an Apple snob – I’ve been using MacBook Pros and Airs almost exclusively for over a decade – in fact, it has gotten so bad that I can barely use or figure out Windows anymore. I often find the experience with anti-viruses, updates and crapware infuriating to the point where I’m no longer curious what happens in the Windows world.

On the other hand, I never have a problem jumping on a Chromebook (or Box) because it is almost exactly like using a browser in a desktop OS.  That makes using Chromebooks quick, easy and productive for me. I liked the cheap, ARM-based Samsungs and loved the decked out Pixel even though I’m still not able to give native apps up entirely (Twitter, Skype, iTunes, etc keep pulling me back). But for a second computer to use as either as a backup or special occasion device or for light computer users, I wholeheartedly recommend Chromebooks.

Acer initially had a bad rep in their Chromebook department because the initial offerings seemed to be repurposed Windows netbooks (and the problems that come along with them – including little RAM, bad battery life, HDDs instead of SSDs and cramped plastic-y keyboards). To be fair, I’m going on a few minutes of use at a Best Buy and a bunch of online reviews for those assumptions.

Last month, I finally got my hands on the updated Acer ‘C710-2055’ version which has a 50% bigger battery pack than earlier models, 4 GB of RAM, and an Intel Celeron 847 processor. The price was also bumped to $279 from $199.

So, $80 later, does Acer have a compelling Chromebook here?

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Update: Samsung has denied the claim, quoted in TNW as saying:

The rumor that Samsung is withdrawing from the PC desktop business is groundless. Samsung will continue to offer diverse PC products according to consumer and market needs.

Samsung has been the sole manufacture producing Chromeboxes over the last couple of years, but according to a new report from the Korea Times, the company will soon close its traditional desktop business. The report claims that Samsung has decided to close its unprofitable desktop PC business to focus on tablets, all-in-ones, and hybrid laptops. The company says that “demand for conventional desktop PCs is going down,” and that it would like to dedicate its resources “to popular connected and portable devices.”

Samsung says that even those in research and technology departments are being pressured to switch to tablets and convertible laptops.

“Tablets, all-in-one and hybrid PCs are Samsung’s current focus. Samsung is speeding up its restructuring of its PC business via product realignment toward profitable variants,” said a Samsung official.

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Asus CEO Jerry Shen revealed today that the company plans to ship Asus notebooks running Chrome OS later this year.

Acer, HP, and Samsung have already shipped Chromebooks ranging in price from $199 to $449, as PC World notes, which gives an idea at where Asus could price their hardware.

The Asus CEO expects Chromebook’s success to be in government and education as well as commercial use rather than with consumers.

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From 9to5Toys.com:

We don’t normally see Google Chromebooks on sale but today at Staples, HP’s version is a whopping $75 off putting it near the price of the much smaller ARM Samsung 550s.

Not only is the HP Pavilion 14-c01us Chromebook more expensive, it’s also heavier than Samsung’s offering at 4lbs compared to 2.5lbs. Battery life is unfortunately the same story with an approximate 4.25 hours quoted compared to the 6.5 hours Samsung’s Chromebook offers. If you can get past that, the new HP device packs in a 14-inch diagonal HD BrightView LED-backlit (1,366-by-768-pixel), 1.1GHz Intel Celeron 847 processor, 2GB of RAM, 16GB SATA SSD, HDMI, USB 2.0, as well as an Ethernet port.

Staples is offering the HP Pavilion Intel Celeron 847 14″ Chromebook for $330.  Enter the coupon code: 45582 and get an additional $75 off at checkout making the total only $255 before tax with free shipping. (Expiring Soon)

Update: Throw in another $50 via rebate to get it down to $205.

Read more.

Long before the Chromebook Pixel was released, I, and surely many other Chromebook users, begged Google to create a high-end laptop that would allow technology professionals to use the Chrome OS to its fullest. To really give it a run against our high-end MacBook Pros and PC workstations, Google would have to throw more than the repurposed netbook hardware that OEMs like Samsung, Acer, HP, and others were giving this operating system.

Google’s Pixel is that high-end machine, but does it stack up where it needs to? First, the good:
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An extremely reliable source has confirmed to us that Google is in the process of building stand-alone retail stores in the U.S. and hopes to have the first flagship Google Stores open for the holidays in major metropolitan areas.

The mission of the stores is to get new Google Nexus, Chrome, and especially upcoming products into the hands of prospective customers. Google feels right now that many potential customers need to get hands-on experience with its products before they are willing to purchase. Google competitors Apple and Microsoft both have retail outlets where customers can try before they buy. Google’s retail move won’t be an entirely new area, however.

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Google Chrome pop-up stores

Google currently has Chrome Store-within-a-store models in hundreds of Best Buys in the U.S. and 50 PCWorld/Dixon’s in the U.K. These stores have Google trained employees who demonstrate the value of Chromebooks and can answer the multitude of questions people have before making a purchase. Our source told us the new Google Stores would be a much broader play. The Chrome SIS employees don’t have sales targets, and they are there mostly for educating. Best Buy and Dixen’s also handle product and monetary transactions, not Google.

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Google and Virgin also ran a limited test run of Kiosks in five major Airports, including this one at SFO  (Image Scott Beale)

My understanding is that these new stores will operate independently and make direct sales to customers from Google like the Nexus online store does currently. It might also make sense for Google to sell its apparel and other Google-branded merchandise in these stores as well, but that’s speculation on my part.

The decision to open stores, I’m told, came when drawing up plans to take the Google Glass to the public. The leadership thought consumers would need to try Google Glass first hand to make a purchase. Without being able to use them first hand, few non-techies would be interested in buying Google’s glasses (which will retail from between $500 to $1,000). From there, the decision to sell other Google-branded products made sense.

Along with Glass, Google will have an opportunity to demonstrate other upcoming and Google X projects like driverless cars and mini-drone delivery systems at its stores.

There are small bits of anecdotal evidence that Google is looking into retail. It is hiring folks to develop Point of Sale systems, for instance. We’re told, however, that most of the ramping up of these stores will be done by an outside agency.

Apple CEO Tim Cook recently told analysts that Apple Stores were more than just stores—but rather the face of the company.

“I don’t think we would have been nearly as successful with iPad if it weren’t for our stores. It gives Apple an incredible competitive advantage. Others have found out it’s not so easy to replicate. We’re going to continue to invest like crazy. The average store last year was over 50 million in revenue.”

Google may now understand that if it wants to roll out a new product category like Google Glass, it is going to have to dive into retail.
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We posted a leaked spec sheet late last month that showed off what appeared to be an upcoming 14-inch Chromebook from HP. HP has officially announced the new Chromebook today. While it might have a 14-inch display two inches wider than any other Chromebook, it also happens to be more expensive than Samsung’s latest offering at $329. That’s significantly more than Samsung’s latest $249 model.

HP offered up full specs on the device that is available to order through the company’s website now. Not only is the HP Pavilion 14-c01us Chromebook more expensive, it’s also heavier than Samsung’s offering at 4lbs compared to 2.5lbs. Battery life is unfortunately the same story with an approximate 4.25 hours quoted compared to the 6.5 hours Samsung’s Chromebook offers. If you can get past that, the new HP device packs in a 14-inch diagonal HD BrightView LED-backlit (1,366-by-768-pixel), 1.1GHz Intel Celeron 847 processor, 2GB of RAM, 16GB SATA SSD, HDMI, USB 2.0, as well as an Ethernet port.

The Samsung Chromebook has been the top-selling laptop on Amazon since it launched; Acer reported that Chromebooks make up 5-10% of US shipments; and in the first two months of 2013 Google announced two new devices from two new partners, Lenovo and HP. In the Enterprise, Google just announced 2,000 schools have deployed Chromebooks and businesses like Kaplan, Dillard’s and Quality Distribution are using Chrome devices as well.

HP’s hoping consumers will opt for the larger display, keyboard, and additional ports for the extra $80, but we’re not too excited about the battery life.

Google just revealed more than 1,000 schools have adopted Chromebooks in classrooms, and it is now working with DonorsChoose.org to “help budget-strapped classrooms across the country.”

DonorsChoose is an online charity that, as Google coined it, connects public school classroom to donors, and the Google partnership will subsequently allow teachers to request the Samsung Series 5 Chromebook at a discount price of $99. The special price is only for the holiday season and includes hardware, management, and support.

Google explained the details on the official Google blog:

If you’re a full-time public school teacher in the U.S., visit DonorsChoose.org and follow the instructions to take advantage of this opportunity by December 21, 2012. Your request will be posted on DonorsChoose.org where anyone can make a donation to support your classroom. When you reach your funding goal, you’ll receive your Chromebooks from Lakeshore Learning, DonorsChoose.org’s exclusive fulfillment partner for this program.

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TL;DR: This is the first Chromebook effort that fulfills the ChromeOS mission: good quality, excellent (MacBook Air-like) design, low cost and functional, and easy to use. It won’t replace a mid-high end machine, but, for people with basic needs or who want an inexpensive second computer, this is a no brainer at $250.

Background:

Google’s Android and ChromeOS  represent two different visions of the future of computing from inside the same company. The Android vision is a touch-enabled platform with apps that has been in vogue since the iPhone was released in 2007. The ChromeOS is the realization of the decades-old network client computer—which is just a browser as a user interface for a bunch of cloud services.

Android has clearly been popular on both phones and now tablets, but Chrome sales have been pretty lackluster until now. From my point of view, that’s due to a couple of reasons. For one, the devices, made by Samsung and Asus, were lackluster in speed compared to the Windows and Mac counterparts. ChromeOS devices should be faster than comparably equipped Macs and PCs because there is no overhead—it is just a browser. Yet the CR-48 and again with the second-generation Chromebooks weren’t noticeably faster than cheap netbooks. That’s the other problem: Chromebooks weren’t cheap – compared to similarly specced PCs, anyway. Often, you’d be able to find a cheaper Windows PC on sale that otherwise was the same or better.

So, to break it down: Chromebooks were overpriced and slow (and the design wasn’t very inspired).

Then came the third generation…

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