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YouTube is Google's massive video streaming platform, accepting videos from creators large and small

YouTube is a major video platform owned by Google — and it has grown to be one of the most famous social media destinations on the web.

YouTube is rolling out mobile live streaming to all channels over 10,000 subscribers

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Live streaming on YouTube has been around in one form or another for quite some time, but only on the desktop. Last year YouTube teased mobile live streaming, but has been fairly selective on what channels had the feature enabled. Now, YouTube is finally expanding that rollout to any channel that has 10,000 subscribers or more.


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YouTube has compiled all of the Super Bowl commercials for your enjoyment [Video]

One of the most watched sporting events in the world is the Super Bowl, but some might argue that they only watch the game for the commercials aired between plays. Well, if you missed the game or want to re-watch some of your favorites, YouTube has updated its AdBlitz channel and is grouping all of the videos together in one place for your enjoyment…


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Looping YouTube videos now showing up in Google Image Search for some reason

Google is testing a new feature in Image Search lately, as spotted by Alex Chitu. It’s not clear exactly why this is showing up — or what plan Google might have for it — but the Mountain View company seems to be testing the addition of short, looping YouTube videos at the top of Google Image Search for some queries…


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YouTube experimenting w/ new notification system, makes it easier to keep tabs on your subscriptions

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Over the past year or so YouTube has slowly been separating itself from Google+ following the merger the two went through a few years ago. A while back, YouTube comments were completely separated from Google+, and other components have also been swapped over time. Now, YouTube is testing a new notifications system which is completely independent of Google+…


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YouTube paid out $1 billion in royalties over the last 12 months, but the music industry isn’t satisfied

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In the midst of looking back at its year, YouTube is under attack by the music industry, which believes the over $1 billion that it has been paid in royalties over the last 12 months isn’t enough. The IFPI, an organization that represents musicians worldwide, believes that Google ad revenue doesn’t make up for the huge number of people streaming music for free…


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Google buys digital marketing agency FameBit to help influential YouTube stars to better connect with brands

The popularity of YouTube as a platform is incredible and undeniable, and one of the reasons behind its success certainly lies in the strong connections between YouTube stars running their channels and brands whose material is often promoted, sponsored, reviewed, and whatnot in their videos.

Google is well aware of this, and today’s purchase is but another step towards strengthening those bonds even further…


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Upcoming YouTube Go app minimizes data usage with previews, quality controls, phone-to-phone transfer

If you love watching YouTube videos on the move but hate large data bills, Google has good news for you: it is introducing YouTube Go, an app specifically designed to minimize mobile data usage.

The bad news is that YouTube Go will initially be available only in India, but the company has said that it will be rolled out to other countries later, and hinted that both the U.S. and Europe are on the list.

The app seems pretty clever, offering four separate ways to reduce mobile data usage …


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YouTube wants to enlist you to help moderate its website

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With the release of YouTube’s brand new “community” section on some channels, the company has also announced a new program that hopes to have viewers help moderate comments and videos on the platform. This program is called YouTube Heroes and in exchange for your help, you will be granted additional moderation tools and the ability to test new features within YouTube before they rollout to the public.


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European Commission plans to make YouTube pay more to musicians and labels

The European Commission has proposed changes to copyright laws that would require video sites like YouTube to pay more to musicians and music labels, reports the BBC. It follows a plea by more than 1000 artists – among them Lady Gaga and Coldplay.

The draft directive will also require publishers and producers to tell performers or authors what profits their works have generated. The music industry has long criticised YouTube for failing to pay enough for content such as music … 


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YouTube launches ‘Community’ in beta w/ a new tab for posting text, images, GIFs, and more

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A few weeks ago we told you that YouTube was working on some “Backstage” social features for the website, and now those features are official. The video streaming site has launched the “Community” tab in beta, and it’s already available on some popular channels. YouTube says that creators will be able to post “text, live videos, images, animated GIFs and more” directly to their YouTube following…


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Report: YouTube working on ‘Backstage’ social features, including text posts, photos, and polls

As Facebook and other tech companies increasingly turn to video, YouTube has added features like 360-degree live streaming and native messaging — just in the past year alone. A report by Venture Beat today describes an upcoming effort to keep the platform competitive by allowing YouTubers to share status updates, photos, and polls to subscribers…


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