YouTube
YouTube is Google's massive video streaming platform, accepting videos from creators large and small
YouTube is a major video platform owned by Google — and it has grown to be one of the most famous social media destinations on the web.
YouTube is Google's massive video streaming platform, accepting videos from creators large and small
YouTube is a major video platform owned by Google — and it has grown to be one of the most famous social media destinations on the web.
Last month we told you that YouTube had rolled out its new YouTube One Channel design to a limited number of parter channels, but today the new channel layout is officially available to everyone. You can check out an example of the new layout here. YouTube announced on its Creators blog that all users can now opt in to the new channel design by visiting the One Channel website below:
Check out www.youtube.com/onechannel and click the button at the bottom to get started. We’ll migrate your channel to the new design, and walk you through it. For a limited time, you’ll be able to switch back to the previous design if you like.
YouTube provided some tips to get you started with the new channel design:
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Google just announced on Google+ that it will roll out a few changes to the desktop version of the service starting today. Some of the updates include a new tab for local reviews for easy access to restaurant reviews from the sidebar, updates to the ‘About’ tab that making editing easier, and larger cover photos up to 2,120-by-1,192-pixel:
– A new tab for your Local reviews. In addition to your photos, +1’s and YouTube videos, there’s now a place for all your Local reviews. Highlight your favorite restaurants, or hide the tab completely via settings — it’s completely up to you.
– An easier way to edit your info. The ‘About’ tab now consists of separate cards (like Story, Places, and Links) — each with its own prominent edit link. As always: you can share specific fields with specific circles, or keep them just for you.
– Bigger cover photos, with a better aspect ratio. Cover photos are much larger than before (up to 2120px by 1192px), and they display in 16×9 when fully expanded. This way more images can be used as cover photos, and there’s more room for your selection to shine.
Google said it would roll out the new features gradually to all users.
Vint Cerf, “father of the internet” and Google’s chief internet evangelist, is speaking out about Google’s decision to push users toward using their real names across services. In a recent interview with Reuters, the Google executive said the initiative to get users using their real names across profiles on various services such as Google+ and YouTube has “sparked intense debate” at the company:
Over the past year, the company has strongly encouraged users to merge their accounts on YouTube, Gmail and other Google properties into a single Google+ identity, the company’s social network offering that asks users to use the “common name” they are known by in the real world.
“Using real names is useful,” Cerf said. “But I don’t think it should be forced on people, and I don’t think we do.”
Vint said not using real names is “perfectly reasonable” in certain situations, especially in countries with governments seeking to ban anonymity:
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Harlem Shake has unarguably been the biggest YouTube trend in recent months and even hit No.1 on Billboard thanks to the inclusion of YouTube views on the Hot 100 List. Today, YouTube’s official Twitter account points us to Google’s latest easter egg that offers a Harlem Shake style surprise when searching for “Do the harlem shake” on YouTube. Click the link in the tweet below to try it for yourself.
So … have you tried searching for "Do the Harlem Shake" on YouTube lately? http://t.co/mwDULpk7uS
— YouTube (@YouTube) March 1, 2013

Google updated its YouTube app for iOS, bringing the Send to TV feature that it originally introduced on Android devices in November 2012. The app will allow users to send YouTube videos from their iOS devices to a Google TV, PS3, or Xbox, and Google confirmed in January that the feature would come to even more smart TVs this year.
Have an iPhone or iPad and a Google TV? You can now play and control videos from your YouTube app for iOS on your TV, like a remote control for YouTube. Anyone on the same WiFi can join in to control the video or add videos to a playlist (Harlem Shake marathon anyone?). This automatic pairing feature is also available on the YouTube app for Android, and it’s coming to more TVs this year from LG, Sony, Panasonic and others.
There is an interactive demo of how the new feature works at youtube.com/yt/sendtotv. The updated YouTube app for iOS is available on the App Store.
While Google might be happy with the mobile ad revenue Samsung brings in shipping roughly 40 percent of the devices running Android, The Wall Street Journal said Google execs worry behind closed doors that Samsung could use its dominance to renegotiate its cut of revenue from mobile ads and search:
Google executives worry that Samsung has become so big—the South Korean company sells about 40% of the gadgets that use Google’s Android software—that it could flex its muscle to renegotiate their arrangement and eat into Google’s lucrative mobile-ad business, people familiar with the matter said.
Citing its usual “people familiar with the matter,” WSJ claimed executives at Google are betting on companies like HTC and HP to release compelling Android devices that compete with Samsung. According to the report, Android chief Andy Rubin discussed the situation at a recent event for Google executives. He described Motorola as “a kind of insurance policy against a manufacturer such as Samsung gaining too much power over Android.”
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Following a report from the Financial Times last week claiming Google is developing a free music service to compete with Spotify, Bloomberg reported today much of the same details citing “two people with knowledge of the situation.” According to the report from Bloomberg, Google is planning to launch the subscription-based music streaming service by the third quarter and it’s already in talks with record labels:
Negotiations are under way with major record labels to license their music, said the people, who sought anonymity because the talks are confidential. Google, which also owns the YouTube video website, is also discussing renewing deals that cover the use of songs in videos made by consumers, they said.
The report added that sources said the service would work on both Android and devices running another OS.

YouTube announced on its YouTube Partners & Creators blog today that it is partnering with two translation services— Gengo and Translated.net— to allow YouTube content creators to order professional caption translations directly through the site’s video editor. From within the video manager, users can request a translation in one of 36 languages and select a vendor to start the translation process (as pictured above). It’s not entirely built-in to YouTube, as the announcement noted users would be redirected to the “vendor’s website to complete payment.” Once the translation is complete, it will be available on YouTube:
Just click “Start order” next to the vendor you’d like to use. This will then create an order and direct you to the vendor’s website to complete payment. When the translator completes the translation, they’ll send the translated caption directly back to YouTube. Once you approve, the translated caption will now be available for all your viewers!
You can learn more about the new feature here.
Google rolled out the official YouTube app for Wii U in November, allowing users to browse channels and categories from the GamePad and view the video in 1080p on their TVs. Today, as previously announced, Google is rolling out its new Google Maps and Street View solution for Wii U owners with the Wii Street U app available now on the Wii U eShop. The app allows users to view street view and 360 degree content and easily navigate Google Maps using the Wii U GamePad:
With Wii Street Utm powered by Google, you can step into Google Street View with an immersive experience that will make you feel like you’re actually there! View a 360 degree Google Maps Street View of locations all over the world using the Wii Utm GamePad controller’s motion controls. Jumping to a location is easy—just use the GamePad touch screen to type in an address or location and start exploring, or instantly travel to over 70 fascinating, hand-picked locations around the globe.
A video of the app in action is below:
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After first introducing its Hangouts feature in Gmail as a replacement for the old video chat feature in July, Google announced today it is finally bringing the feature to users in India. Not only can users do the usual 1:1 video chat they are used to, but they will also now be able to chat with up to nine people and access more of the Hangouts features we are familiar with from Google+.
Over the last few months, we’ve been rolling out updates to Google+ Hangouts to make it easy for you to connect with friends and family no matter where you are. Today we’re excited to bring Hangouts to all of our Gmail users in India… To give Hangouts a try, just click on the hangout button at the top of your chat list in Gmail. You can also schedule a hangout with Google Calendar, and use the Google+ app for Android and iOS to hang out while you’re on the go.
Google also announced (via TechCrunch) that it is rolling out a bandwidth slider for users with slow Internet connections and an audio-only mode:
1) Bandwidth slider. At the top right of every hangout is a new slider that lets you adjust your bandwidth preferences in real-time. This makes it easier to keep hangouts going, even in areas with poor connectivity.
2) Audio-only mode. Choose this mode to send and receive audio only, and thus, significantly reduce your bandwidth requirements. Other participants will only see your profile picture, but they’ll hear you loud and clear.

Google announced via its Official YouTube Partners & Creators Blog that it would begin rolling Bulk Actions for all YouTube users. The feature allows users to make updates to multiple or all videos at once for tasks, such as: adding tags, selecting monetization settings, and editing the privacy preferences of videos. YouTube said the feature is now available to all users through the Video Manager. Select the videos you want to change to access the feature, and then follow “Actions > Advanced.”
http://www.youtube.com/watch?v=r2wQV2LeCqY&feature=youtu.be
Two weeks ago, we heard Google planned to invest in Vevo. Today, those rumors heat up with some specifics…
Google Inc.’s YouTube is negotiating a $50 million equity investment in music video service Vevo LLC, according to two people with knowledge of the situation.
Google would own less than 10 percent of the company, giving Vevo a valuation of at least $500 million, said the people, who asked for anonymity because negotiations are still early and an agreement may not be reached.
The investment would be part of a broader contract to keep Vevo’s music videos on YouTube, the people said. Vevo, formed in 2009 by Vivendi SA’s Universal Music and Sony Corp.’s Sony Music Entertainment, and Google last year extended their existing contract until April.
Some of the most valuable (and clicked) content on YouTube is from Vevo-associated Artists. Vevo previously threatened to leave YouTube, so the investment would be to secure long-term access to the content advertised on and monetized by affiliate links to buy music.
It is also important to Google’s ecosystem to have easy and cheap access to all of Vevo’s content.

YouTube has announced on its official Partners and Creators blog that the new YouTube One Channel, currently only available in limited beta to select content creators, will soon roll out to all. YouTube content creator iJustine made the announcement. A number of other channels are also using the new design, including: DeStorm, EpicMealTime, SORTED, MysteryGuitarMan, LOUD, and Geek & Sundry.
YouTube provided some tips for content creators who want to prepare for the new channel layout:
1) Create a channel trailer to get people to subscribe
On your new channel, you can show a trailer that will only appear to viewers who aren’t already subscribed to your channel. This is your chance to let visitors know what your channel is all about and tell them why they should subscribe! Keep it short and to the point, and include a clear call to action inviting your audience to subscribe.
2) Create some channel art
Channel art is how you can express the personality of your channel wherever it is seen, whether on a mobile phone, a tablet, a TV, or in a hovercard anywhere on the site! Here is a template and guidelines on how to start creating channel art that will look great.
Google has updated its Google Play Music app today with several new features and some fixes to bugs that many users have experienced. On top of now being able to continue playing instant mixes past 25 songs, Google also added a previous button to the widget that allows users to cycle backward through playlists without opening the app. Other improvements in the update include the “ability to shuffle an album, artist or playlist,” new default artwork for albums, and progress indicators on album and playlist pages for pinned tracks. Google also included a fix for freezing issues on the Galaxy S III.

We heard last summer straight from YouTube chief Salar Kamangar that Google’s video service considered introducing subscription-based content that would rival traditional cable channels and see users paying a fee to access some partner channels. Today, a report from Ad Age, quoting “multiple people familiar” with YouTube’s plans, shared some additional details.
According to the report, YouTube will not only charge somewhere between $1 and $5 per month for access to certain channels, it will also charge for some “content libraries and access to live events, a la pay-per-view, as well as self-help or financial advice shows.”
YouTube has reached out to a small group of channel producers and asked them to submit applications to create channels that users would have to pay to access. As of now it appears that the first paid channels will cost somewhere between $1 and $5 a month, two of these people said. In addition to episodic content, YouTube is also considering charging for content libraries and access to live events, a la pay-per-view, as well as self-help or financial advice shows.
Ad Age’s sources said the service could launch as early as the second quarter of 2013 with around 25 channels and a 45-55 revenue split for content creators:
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As noted by DailyDot.com, Google is going after Universal Music Group, Sony/BMG, RCA Records, and hundreds of more YouTube users, stripping them of billions of “fake” views accumulated through official YouTube accounts. The result is the removal of over 2 billion views generated by services that employ automated methods of increasing view counts:
Universal’s channel is the one that took the biggest hit. According to figures compiled by the YouTube statistics analysts at SocialBlade, the record company’s YouTube channel lost more than 1 billion views from its preexisting tally of 7 billion views Tuesday.
Sony/BMG was the second largest sufferer, dropping more than 850 million views in one day, bringing its total number of views to a mere 2.3 million. RCA, which got off scot free by comparison, dipped 159 million views. Its tally now sits more modestly at 120 million views.
In addition, each label’s YouTube archives are now surprisingly thin. UMG, which had long held a heavy hand in YouTube operations, now only boasts five videos on its YouTube channel, none of which are actual songs—and none of which last more than 1:23.
Sony’s page, by comparison, is currently empty.
[youtube=http://www.youtube.com/watch?feature=player_embedded&v=iCkYw3cRwLo#!]
YouTube is once again doing its annual “YouTube Rewind” to shed some light on the top-trending videos of 2012. Google updated its YouTube Rewind Channel to include the last year’s worth of the most popular YouTube videos alongside some stats for each. For instance, Google noted the KONY 2012 30-minute documentary was the most shared video in the world during March, but PSYs’ Gangnam Style was able to top the majority of lists after approaching 1 billion views and becoming the most viewed YouTube video of all time in less than half the year.
YouTube’s top trending list globally is below, followed by the list for Canada, but you can head over to the YouTube Rewind Channel to see the top-trending videos for your country.
Top Trending YouTube Videos:
Top Trending YouTube Videos in Canada:
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Google announced today on the YouTube Creator blog that it is today rolling out new features for sharing videos on YouTube, Google+, and elsewhere. Now, when uploading a video to YouTube and sharing it directly with social networks, YouTube will allow you to customize the message displayed alongside your video, as highlighted in the image above. Google explained:
Now, when you upload your videos to YouTube, you can write your own post to your fans… Where will this post appear? In YouTube feeds, the text will be merged into the upload feed item (exactly the same as if you were to upload a video, then make a channel post about the same video, but without the extra effort). This also works with the scheduled publishing feature, offering you even greater convenience… As the video and post will be shared to your other connected social accounts as well, you no longer have go to each site to manually customize a post for each video.
Google also noted that it would add users’ public YouTube videos to the Videos tab on their Google+ page if they have opted in to connect the two accounts:
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Google is getting rid of anonymous reviews in its Google Play store and informing users that from now on store reviews “will be posted publicly using your Google+ name and picture.” There doesn’t appear to be an option at this point to not use your Google+ identity, which means we might get a bit of backlash from users. However, it also means more accountability and potentially better reviews. The update was first spotted on the web version of the Google Play store, as pictured above, but it is apparently making its way out to mobile users too.
[youtube=http://www.youtube.com/watch?feature=player_embedded&v=dc9c5YFyovU]
The video above, posted by the official SamsungTomorrow YouTube channel (via Engadget), shows some of the stress tests Samsung puts its Galaxy smartphones through. The video is in Korean, but it’s pretty easy to see exactly what your Galaxy device goes through— from water and scratch resistant tests to a machine simulating a user a sitting on the device.
Samsung’s Smartphone Stress Test: Now, we live in a world where you cannot imagine it without smartphones. But, do you know how strong your smartphone is? Samsung is conducting various kinds of stress tests for its smartphones to make not only smarter but also stronger smartphones.

YouTube recently rolled out an app to the Nintendo Wii Shop Channel for Wii users, and today it announced on the Official YouTube Blog that the app is now available for Wii U owners. While it appears you won’t be able to watch actual video from the GamePad, you will be able to search, flip through subscribed channels and categories, and view any video in 1080p on the big screen. The YouTube app is available as a free download from the Nintendo Wii U main menu.
[youtube=http://www.youtube.com/watch?v=ZXblqVPvSpM&feature=youtu.be]
ReutersTV posted this video of Google Executive Chairman Eric Schmidt speaking at the RAND Corp.’s “Politics Aside” conference in Culver City on Nov. 19. During the 32-minute-long interview, Schmidt discussed Google’s position on free speech, privacy, and described the process of removing potentially inappropriate user-generated content on YouTube.
As the television race heats up, Google said it is working on an open alternative to Apple’s AirPlay—a technology first introduced in iOS 4.2 that allowed users to share photo, audio, and video to the Apple TV.
Google had a similar streaming product to the Apple TV this summer—the Nexus Q— that allowed for sharing of content via an Android device to the TV. However, the product flopped and didn’t see the light of day for many customers. Additionally, in Google’s move to try to compliment streaming to the TV, the folks at YouTube launched an AirPlay-like feature last week that allows users to beam YouTube videos from their Android device straight to the television.
Speaking to GigaOm, Google Product Manager Timbo Drayson made it clear that Google has big plans in the space and wants to move forward. “We really want to move the whole industry forward,” Drayson told the publication.
How will Google move the industry forward? It may just partner with as many partners as possible. It worked with Android, so why wouldn’t it work here? Drayson said Google is “actively working with other companies” to implement a new AirPlay-like standard. Remember, Google also has its Google TV platform that this could play nicely off.
Furthermore, GigaOm examined how Google plans to move past just beaming video:
And it’s not just about remote control functionality and beaming a video from your mobile phone to the TV we are talking about. The new protocol makes it possible for data to flow in both directions, Drayson explained, which would enable developers to build second-screen experiences that correspond to what’s happening on live TV as well. Also on the roadmap: beaming content from your laptop to your TV screen.

The folks at YouTube announced this afternoon that Wii users can now download an official YouTube app from the Nintendo Wii Shop Channel. The app allows users to browse all of YouTube using their Wii Remote. YouTube said it plans to roll out the feature to more international users later, but the feature is only available to users in the United States for now. [YouTube]
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