Somewhat amusingly, Google Store Williamsburg is the announcement from I/O 2022 by the hardware division that is launching — so to speak — first, and here’s a virtual tour of it.

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Compared to past generations, the Pixel 6 Pro has not seen many official discounts. The US Google Store is now discounting the Pixel 6 Pro by $100 to $799 for Father’s Day.

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The US Google Store has long let you purchase Pixel phones unlocked through Google Fi or with Verizon. The Pixel 6 and 6 Pro are now available through AT&T on the Google Store.

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Toward the end of the Google Keynote at Google I/O 2022, Rick Osterloh mentioned that the company would be opening up a new Google Store location in Williamsburg, Brooklyn. This would be the second ever physical store location for Google.

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For most of the world, Google Play Points is structured into four levels. Play Points users on the top Platinum tier are now being offered a hardware perk in the form of Google Store discounts.

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The Google Store is now offering a new bundle that pairs the Pixel 6 and Fitbit Charge 5 at selected global online storefronts.

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Following last week’s spotlight and initial discount, the Google Store is running a number of Nest smart home deals for Earth Day. 

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Almost two years after the last revamp, the Google Store is getting a redesign that simplifies navigation and lays the groundwork for future products, most notably the Pixel Watch.

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Made by Google opened its first permanent retail store last June. Since then, Google Store Chelsea has hosted a number of events and April will see a handful of sessions, including one about making Pixel Planters for Earth Day.

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Following the last update two weeks ago, the Google Store this morning got another homepage refresh to “Celebrate Earth Day,” as well as deals on Nest thermostats.

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The Pixel 4a will certainly go down as a beloved Google phone. With stock running low for months, the writing has been on the wall for this affordable Pixel from 2020. The Google Store today delisted the Pixel 4a. 

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The Google Home Mini launched in October of 2017 and was replaced two years later by the Nest Mini. Despite that, the original affordable speaker has remained available for sale but is now finally out of stock on the Google Store.

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While announced alongside the Pixel 6, pre-orders for the 2nd-gen Pixel Stand did not open until mid-November. The new Pixel Stand is now shipping and seeing wider purchase options this week.

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With holiday buying in full swing, the Google Store is following its Black Friday offerings with a handful of new deals. The most notable provides boosted trade-in values for older iPhones when purchasing the Pixel 5a.

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An issue with the Google Store checkout means that for some buyers, any store credit you have cannot be used with any current purchases.

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Like in previous years, Made by Google is providing a “sneak peek” of holiday deals. The Google Store’s 2021 Black Friday sale will start a week before Thanksgiving, and the highlight is $50 off the Pixel 5a with 5G.

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Yesterday the Google Store went down amid the launch of the Pixel 6, finally allowing orders to be placed hours later only for excited fans and eager new customers to see shipping dates slip back for months. Now, the Google Store has updated Pixel 6 shipping times for many.

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Despite being incorporated on September 4, 1998, Google has long celebrated its birthday on September 27. Shoppers in Europe can take advantage of a birthday hardware sale in their local Google Stores today.

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For customers in the Asia-Pacific region, Google is marking its birthday a bit differently this year and using the occasion as an opportunity to promote its upcoming flagship phone. Purchasing something this weekend from one of three Google Stores will net you a discount when buying the Pixel 6 later this year.

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Google has long marked its company birthday on September 27 — even though the incorporation took place earlier on September 4. In recent years, international Google Stores in Europe and Asia Pacific have run deals to mark this occasion. For its 23rd birthday, Google looks to be giving Store purchasers this upcoming weekend an unspecified “offer” on the Pixel 6.

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Just this week, Google has teased the Pixel 6 from a long-dead Twitter account and with 10,000 bags of potato chips. Google Store Chelsea now has the Pixel 6 and Pixel 6 Pro on display.

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Google today announced a new Titan Security Key with USB-C and NFC as part of a refresh to its 2FA hardware lineup. 

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On Friday, the Google Store introduced a permanent Chromecast with Google TV and Stadia Controller “package.” The Stadia Controller is now seeing a $10 price cut to $59.99.

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With the launch of Stadia for Android TV last month, Google started offering a discount for those that purchased the Chromecast with Google TV and Controller together. The Google Store is making the Stadia Controller and Chromecast an official “Package” today and discounting Premiere Edition further.

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The Stadia for Android and Google TV app officially launches today — though we’ve been using it for a few days through a simple workaround. As part of that, the Google Store is offering a “special offer” that gives you a small deal when buying both the Chromecast with Google TV and Stadia Controller. 

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Google is sending out a promo email to select users of older Google Home and Nest speakers to offer a discount of $25 USD on Nest Audio. The email, which went out this morning, encourages an “upgrade to Nest Audio” for better sound quality and marks down the original $99.99 price to $74.99.

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Outside of Assistant displays and speakers, as well as thermostats and Wi-Fi routers, Google’s smart home lineup is quite old and due for an overhaul. Google looks to be laying the groundwork for that by selling out of the Nest Detect and removing product listings for the Nest Cam IQ Indoor and Outdoor.

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Compared to previous generations, the rollout of Google’s 2020 phone lineup was much more staggered given world events. Pixel 5 and 4a 5G stock on the US Google Store is now fluctuating in a sign that supply might be limited or nearing the end.

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The Fitbit Luxe was announced in mid-April but did not go on sale until earlier this month, and it’s now available at the Google Store. One advantage of buying direct is taking advantage of Google One cashback.

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Back in April, Google Workspace for Nonprofits became available with deals on plan upgrades. Google for Nonprofit users now have a new perk where they can get discounts on Google Store products, like the Nest Wifi.

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The first permanent Google Store just opened this morning, and the company has provided a few more details about logistics, like opening hours for the Chelsea location and how shopping works.

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Tomorrow, the first permanent Google retail store opens its doors to the public in a project that the company has been working toward since 2016. Since there’s only one — with the company steadfastly not commenting on whether there will be more, here’s a tour of the site in New York.

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Last month, Google announced that its hardware division would be opening a permanent retail location. Google Store Chelsea is now set to open this coming Thursday in New York City at 10 a.m. ET.

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Ahead of the opening this summer, we got a sneak peek yesterday at the first Google Store in New York City. The company has said that the retail location is an “important next step” for its hardware division. For prospective visitors, what are you most looking forward to doing at a Google Store?

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