ASUS ZenWatch officially announced with 1.6-inch curved rectangular face in stainless steel

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ASUS has officially launched its much-teased ZenWatch at IFA in Berlin, revealing that the rectangular smartwatch has a curved face, a brushed stainless steel body and a leather strap – but is pricier than expected.

Specs are pretty much as expected and in line with the Samsung Gear Live and LG G Watch: an Android Wear device with 1.63-inch 320×320 AMOLED display, 1.2GHz Snapdragon 400 chip, 512MB RAM, 4GB storage and a fitness functions. The watch is waterproofed to a relatively weak IP55 standard, defined as resistant to water jets but not full immersion …  Read more

ASUS CEO confirms sub-$200 price point for upcoming ZenWatch

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As reported by Taiwanese publication Focus Taiwan, the CEO of Asus Jerry Shen has reportedly said in a media briefing that the company’s upcoming ZenWatch Android Wear-powered smartwatch will indeed be shipping at a price point below $200. Shen also mentioned that—as expected considering the device runs Android Wear—we’ll be seeing English-enabled voice recognition when the device goes on sale in October.

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IFA 2014 Preview: Here’s what you can expect from Samsung, Sony, ASUS, LG, and more (Video)

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IFA 2014 is almost here and we’ll be out in Berlin bringing you full coverage of the show. If you’ve never heard of IFA, it’s a Berlin based trade show that’s similar to CES. IFA is up there as one of the largest trade shows of the year which normally brings a handful of exciting announcements in all areas of technology. While September may be a fruit company’s only time to shine, the rest of the major tech giants are busy finishing out the year with a bang…

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ASUS’ latest teaser video gets up close and personal with the company’s new ZenWatch

ASUS-Watch-Video

ASUS recently teased its new smartwatch by showing off some renders and today the company is turning things up a notch by releasing a brief preview video of its new timepiece. At just over a half a minute long, the quickie trailer doesn’t show much, but it does reveal that the watch will be called the ZenWatch, completely removing our Transformer theory out of the equation.

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ASUS gives the world a quick look at its new smartwatch

ASUS-Watch

Last week ASUS confirmed that it will unveil its new smartwatch on September 3rd at IFA in Berlin, and today the company shared a glimpse of what we can expect to see next week. Taking to its official Facebook page, the Taiwanese electronics maker posted sketches of  of its forthcoming smartwatch. Accompanied by a quote from Khalil Gibran, that was used last week to announce the device’s IFA event, the image’s text reads: “Time has been transformed, and we have changed.”

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ASUS reportedly aiming to launch budget-friendly Android Wear smartwatch at IFA

LG's G Watch and Samsung's Gear Live

LG’s G Watch and Samsung’s Gear Live

When Google unveiled Android Wear, it said that ASUS was among the partners signed up to release a wearable device, but since then, both companies have been quiet on the matter. In June, rumors started circulating that ASUS was working on a smartwatch that would be low-cost and appealing to consumers. Now, according to quotes from Focus Taiwan, ASUS may launch its Android Wear device as soon as next month at IFA next month.

ASUS CEO Jerry Shen told an investors’ conference Tuesday that his company could debut its smartwatch as early as September at the IFA electronics trade show in Germany, with aggressive marketing efforts to promote the device.

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Samsung and Apple will sew-up the smartwatch market, others will fail, predicts analyst

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Samsung and Apple will largely own the smartwatch market between them, predicts Jackdaw Research chief analyst Jan Dawson in a report being issued later today and seen by Re/code.

Dawson said that new players should “stay out of the market,” and existing players should scale back their plans.

“We do not recommend that existing vendors should maintain current levels of investment when market growth and the overall revenue opportunity remain poor,” Dawson said. “It is unlikely that more than one or two small vendors will be able to make a sustainable business out of smartwatches in the face of competition from Samsung and [...] Apple” …

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Asus reportedly sold more tablets than Apple in Japan during first half of 2014

Image via TechSmartt

Image via TechSmartt

According to figures released by market research company BCN, Asus sold more tablets than Apple during the first half of 2014 in Japan. Asus’ market share rose 8 percent year-over-year during the first half of 2014, the report claims, giving it a 38.9 percent portion of the tablet market in Japan. Apple, on the other hand, holds a 36.4 percent share (via Nikkei). This is the first time Asus has ever held the top spot in Japan, according to the report. Read more

Asus is reportedly working on a budget-friendly smartwatch powered by Android Wear

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Attendees at Google I/O are busy pawing smartwatches made by LG, Motorola and Samsung, but obviously there are other companies ready to jump on the Android Wear bandwagon. One of the firms currently drafting up a plan is Taiwanese computer manufacturer Asus, which will release a smartwatch sometime this fall, according to TechCrunch. Powered by Android Wear, the high-tech timepiece will reportedly feature an AMOLED display and ship with a price tag between $100 and $150.

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