Research firm comScore today released its report on United States smartphone subscriber market share for the three month period ending in June. The report, released monthly, tracks the rankings of the top smartphone OEMs (original equipment manufacturers) and operating systems by consumer adoption. Month-to-month fluctuations in market share aren’t often major, but the data gives us more context around how the top players are doing as we eek towards the 2015 holiday season.
ComScore ▪ August 7
ComScore ▪ July 2
comScore today released its report on United States smartphone subscriber market share for the three month period ending in May. The report, released monthly, tracks the rankings of the top smartphone OEMs (original equipment manufacturers) and operating systems by consumer adoption. Month-to-month fluctuations in market share aren’t typically major, but they can provide a look at how companies’ new flagship smartphones are doing.
ComScore ▪ June 30
ComScore ▪ June 5
comScore today has released its latest data regarding smartphone market share. The analytics firm says that 188.6 million people owned a smartphone during a three-month period ending in April. That equates to 76.9 percent of the mobile market being made up of smartphones at this point. Apple, according to the data, further strengthened its lead. The company saw a 1.8 percent increase in market share this time around, going from 41.3 percent in January to 43.1 percent in April.
ComScore ▪ May 7
comScore today released a new U.S. smartphone manufacturer and platform market share report for the three month period ending in March. The data suggests that while the continued strength of iPhone 6 adoption has resulted in market share gains for Apple, Android is still the most popular smartphone platform in the United States.
During the measured period, comScore reports that 187.5 million people in the United States owned smartphones, which equates to 77 percent of the total population. Of that, Apple was the most popular OEM (original equipment manufacturer) with 42.6 percent of U.S. smartphone subscribers (up 1% from December), followed by Samsung with 28.3 percent market share (down 1% from December), and LG taking third place with 8.4 percent (up 0.4% from December).
ComScore ▪ April 17
Microsoft’s Bing isn’t the most popular search engine around, but—at least according to the latest from comScore—it’s gaining ground slowly but surely. For the first time, Microsoft sites have surpassed the 20% milestone, meaning more than one fifth of overall search traffic is now owned by the Redmond, Washington company… expand full story