Google is modernizing and revamping its resources for Search Engine Optimizers, web developers, and site owners. “Google Search Central” is replacing “Webmasters Central,” while there’s a new website and blog.
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Back in May, Google announced that it will soon factor page speed and other metrics that capture the end-user experience when ranking Search results. This change is now set to come into effect a year after plans were first detailed.
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With Halloween this Saturday, Google is getting into the spirit with special 3D animals and objects. Google added a 3D black cat and two other delightful pets wearing costumes, as well as other October 31 mainstays like a human skeleton.
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For the past few days, the Google.com homepage stateside has featured information on “how to vote this election,” and the company is now bringing that message to the screensavers found on Chromecasts.
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On this day in 1940, football legend Pelé was born in Minas Gerais, Brazil. In honor of Pelé’s 80th birthday, Google has hidden a new easter egg into Google Search.
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Following the US Justice Department filing its antitrust case over Google’s search dominance, the company quickly said that the lawsuit was “deeply flawed.” Google has since published a longer defense that challenges the facts laid out by the government and argues that end users choose Search naturally.
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With 18 days til US elections, Google is rolling out a number of features across Assistant, Maps, and Search that will help people vote.
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Whether looking through your camera or browsing images on the web, Google Lens is a great way to learn more about what’s visible in a photo. Today, the Google app and Chrome for Android are gaining an easy way to search almost any image through Google Lens.
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Google kicked off Search On 2020 by talking about its latest artificial intelligence enhancements. The search engine is picking up three specific enhancements that will help “you find exactly what you’re looking for.”
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Google’s last announcement at Search On 2020 will likely be its most popular. Starting today, you can “Hum to Search” using Google to find out what song has been stuck in your head.
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At the end of last month, Google hosted its fall hardware event where the company unveiled their latest phones and Made by Google hardware. Tonight, Google has announced a surprise “Google Search On” event, taking place on October 15, to highlight the latest improvements to Google Search and more.
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Earlier this evening, the Los Angeles Lakers won their 17th NBA Finals championship after beating the Miami Heat in six games. Those searching for the final score on Google are now seeing purple and gold fireworks.
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Carousels help break the monotony of Google’s 10 blue links. The company is now making visual tweaks to Google Search carousels that help modernize and increase the format’s prominence.
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Apple launched its latest mobile OS on Wednesday and app developers are in the process of supporting the latest features. Google has two iOS 14 updates ready with a Search widget and Chrome browser default, while it’s readying a third.
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While the usual way for Google to celebrate or commemorate a bit of culture is to give it a homepage Google Doodle, sometimes the company will put longer-lasting easter eggs for specific search terms. The latest easter egg in Google Search gives you a 90s throwback to celebrate the 30th anniversary of The Fresh Prince of Bel-Air.
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Google’s 3D animals have become a popular way to have fun at home and take goofy photos to share with friends. Google is preparing to expand their roster of 3D animals, including more breeds of cats and dogs, as well as a mythical creature, the unicorn.
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A bug with Google.com and/or Chrome today sees queries entered through the browser’s address bar return the mobile Search results page.
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Two key parts make up the life-sized creatures that appear in Google Search. The first lets you see animals in 3D, while the second — and most delightful — is viewing them in your current space with the ability to take pictures. Here’s what iOS and Android devices support Google 3D animals.
Google is conducting a test on mobile that sees some Search results be accompanied by a very prominent top portion. These Google Search background headers are specifically tied to queries for “ideas” on mobile.
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Last year, Google introduced activity cards to quickly return to past queries and page visits. Google Search is now optimizing activity cards for jobs, recipes, and online shopping.
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Over the past several months, the Australian government has been preparing legislation to force Google (and Facebook) to pay local publishers for content that appears in Search and News. The tech companies have come out against this proposal, and Google today is directly appealing to its Australian users in an open letter.
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“What to watch” is a perennially asked question that often results in long bouts of browsing instead of actual viewing. Asking that query to Google Search will now recommend what’s currently on TV, while sporting results will now include live watch options.
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In recent months, Google has rolled out a number of tools and initiatives to help SMBs navigate the lack of in-person business and come online. The latest makes it easier for them to update Business Profiles directly from Google Maps and Search.
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Noting a summer uptick in people looking for “places to go on vacation,” Google is providing travel trendlines and other information when you search for hotels and flights. It’s meant to “help you make travel decisions with confidence.”
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