YouTube
YouTube is Google's massive video streaming platform, accepting videos from creators large and small
YouTube is a major video platform owned by Google — and it has grown to be one of the most famous social media destinations on the web.
YouTube is Google's massive video streaming platform, accepting videos from creators large and small
YouTube is a major video platform owned by Google — and it has grown to be one of the most famous social media destinations on the web.

Noted music artist manager Irving Azoff has written an open letter to YouTube in which he accuses the video service of paying artists “a pittance” and failing to care about music. He says that Taylor Swift ought to choose whether or not her music is streamed for free.
If music matters to YouTube, then why not give musicians the same choice you give yourselves? Taylor Swift should be able to decide which of her songs are available for free, and which are part of a paid subscription service. Or she should be able to opt out of YouTube if you won’t give her this choice.
Azoff’s letter, posted on Re/code, carries a great deal of weight, his impressive client list encompassing Christina Aguilera, the Eagles, Van Halen, Steely Dan, Maroon 5, Bon Jovi and more …

In this week’s top stories: The best Android phones you can buy (May 2016 edition), we go hands-on with CyanogenMod on the Honor 5X, the latest Android phone leaks, and we show you how to enable YouTube’s new Material reDesign on the web.
Head below for all of the handy links to this week’s most shared stories and videos.

YouTube today has announced several changes coming to its Google Preferred offering. Google Preferred is a premium content offering by YouTube that allows advertises to buy ad space on established creator channels. The company, however, is today expanding the capabilities of Google Preferred.

Bloomberg reports that YouTube is preparing to launch a new subscription video service called “Unplugged” that will see it stream bundled cable TV channel packages to users online. That compares to the company’s current subscription offerings that simply offer enhanced features like ad-free and offline playback for its regular video service.
The report claims YouTube is in talks with most major media companies that would be necessary to build such a service, some of which include Comcast Corp.’s NBCUniversal, Viacom Inc., Twenty-First Century Fox Inc. and CBS Corp. And while it’s yet to secure rights with any, according to the report, it’s already started building out the tech necessary for the service ahead of a launch planned for as early as next year:

From testing Material Design on the web to using neural networks to recommend videos, YouTube has seen quite a few updates lately. The Google company is now adding (via Android Police) the video Autoplay feature found on the web to Android.

Most, if not all, of Google’s Android apps have received a Material redesign. With the Chrome OS update rolling out, YouTube on the web is the next and one of the last major products to get Material Design. Google appears to be A/B testing (via Android Police) the update with a small set of users, but it is quite easy for anyone to enable. Here’s how to do it…

Earlier this month the head of the Recording Industry Association of America, Cary Sherman, spoke out against the deals that are currently in place between record labels and YouTube. Sherman voiced her displeasure with how effective the DMCA is, as well as with the negotiation process between labels and YouTube. Now, YouTube’s head of international music partnerships Christopher Muller has shared a blog post offering his response to the complaints by the RIAA.

YouTube is rolling out a redesigned Home interface for the Android and iOS app. The new design is cleaner and simpler, but also takes advantage of deep neural networks to better recommend videos for users to watch.

After announcing a new ad platform for television last week, Google is launching a new six second “Bumper” video ad format for YouTube. Aimed at “snackable” videos consumed on smartphones, Bumpers cannot be skipped over.

Announced last year, YouTube’s 360-degree videos are one of the easiest source of content for VR headsets, like Cardboard. Today, Google is announcing support for live 360-degree video streaming, as well as support for spatial audio.

The major US record labels are still unhappy with the current state of their deals for YouTube royalties, leading the industry’s trade group to file a complaint as contracts with the streaming service are set to expire this year. Recode spoke with head of the Recording Industry Association of America (RIAA) Cary Sherman who represents the labels and explained why the music industry thinks the deals and negotiations with YouTube are unfair and hurting the industry and artists.

While we love new technology and where it’s headed here at 9to5Google, nothing quite tickles our nerd bone than when someone manages to equip an old nostalgic piece of everyday tech with modern day features. In this case, that’s a 1978 tube TV with a built-in Chromecast…

According to a report from VentureBeat, Google is working to compete more directly with live streaming app Periscope. The report claims that Google will launch an app called YouTube Connect that will allow anyone to immediately begin broadcasting live onto YouTube from their smartphone.

T-Mobile is expanding its Binge On initiative that allows users to stream content in certain apps without using up their data allowance, and with today’s update YouTube and Google Play Movies are now officially supported.

There are many parts of the world where cellular and Wi-Fi speeds are still too slow for basic bandwidth intensive tasks like watching video. While Google has efforts such as Project Loon, they have also created physical locations in the Philippines that have cached YouTube videos for faster viewing.

YouTube Gaming, the platform the company first unveiled back in June to bring live gameplay broadcasting to YouTube, is today expanding to new territory including Canada, Australia, New Zealand, and Ireland.
It is no secret that Samsung has stepped up its camera game significantly in the past few years. Particularly, starting with the Galaxy Note 4 at the end of 2014, the high-end devices of the South Korean giant have started to truly impress reviewers and customers alike, further cementing this perception with the strong performances delivered by the Galaxy S6 family as well as the latest iteration of the Notes.
Today, Google announced ahead of International Women’s Day two new initiatives the company is using to “champion” female voices on YouTube. The first of which is a partnership with the United Nations that puts some female content creators in place to be “Change Ambassadors” for gender equality in the United Nations’ Sustainable Development Action campaign, and the second is a “global production program” that puts women in front of and behind the camera at YouTube Spaces…

An update rolling out to the YouTube Android app revamps the upload workflow on mobile and makes it much more convenient to add a video to the service. The most immediate visual change is the video icon that replaces the generic file upload icon on the FAB in the Home tab.

In the past weeks, several large YouTubers have been hit with apparent copyright violations that have led to video removals and loss of revenue. In response, YouTube has announced they are working on new initiatives to improve communications, starting with a dedicated team to minimize mistakes.

YouTube announced a new blurring tool for creators today that lets them apply custom blurring effects to any objects in their videos. The new functionality is an enhancement of the face blurring feature that YouTube has had for a few years now.

Today Google pushed an update to its iOS YouTube app, which adds support for the iPad Pro. As you might imagine, the additional resolution makes the app look much more suitable for the iPad Pro’s extra large screen. Sadly, outside of a few additional bug fixes, no other notable features made the cut for today’s update. In other words, support for key items like Split View, which allows for true side-by-side multitasking, and Picture and Picture mode have still yet to be added.
BandPage, a startup whose goal is to make it easier for artists to connect with their fans, has today announced that it has been acquired by Google’s YouTube. “More than 500,000 musicians use BandPage to reach & build deeper relationships with music lovers everywhere,” the company says, and now it’s going on to build those relationships for YouTube instead…

YouTube has launched its first original movies and series’ exclusively for YouTube Red subscribers. In an aim to compete with the likes of Amazon and Netflix, YouTube has decided to play the subscription game, and give its paying subscribers a selection of content just for them. The first videos are now live, and have been developed in conjunction with some of the company’s best stars; Lilly Singh, Rooster Teeth, PewDiePie and AwesomenessTV.