Uber introduces API for integrating the transportation service into other apps

Uber API The popular transportation service Uber has quickly been growing this year with new features like adding your destination right on the smartphone app when requesting a ride and poaching long time Apple engineering manager Chris Blumenberg who managed the Maps team. The service is even integrated into the Google Maps app on iPhone and Android, and check out the Uber care package the company sends new employees.

Today Uber is taking a major step toward integrating its service into even more apps and services as it introduces an API for developers to use in their own apps and a list of partners already planning to take advantage of it.

As of today, we officially open—to all developers—access to many of the primitives that power Uber’s magical experience. Apps can pass a destination address to the Uber app, display pickup times, provide fare estimates, access trip history and more.

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LG reportedly preparing to unveil G Watch 2 at IFA in September

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The Korea Times is reporting that LG is planning to show off a successor to its G Watch wearable at IFA next month. The report, citing an unnamed LG official, claims that the device will go by the LG G Watch 2 moniker and be more high-end than the current generation G Watch. LG is reportedly planning to market the device as a competitor to Apple’s supposed, still unannounced iWatch.

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Samsung and Apple will sew-up the smartwatch market, others will fail, predicts analyst

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Samsung and Apple will largely own the smartwatch market between them, predicts Jackdaw Research chief analyst Jan Dawson in a report being issued later today and seen by Re/code.

Dawson said that new players should “stay out of the market,” and existing players should scale back their plans.

“We do not recommend that existing vendors should maintain current levels of investment when market growth and the overall revenue opportunity remain poor,” Dawson said. “It is unlikely that more than one or two small vendors will be able to make a sustainable business out of smartwatches in the face of competition from Samsung and [...] Apple” …

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Samsung trolls iPhone-toting ‘wall huggers’ at power outlets in major airports

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Image via Cnet

Last month Samsung ramped up the anti-Apple rhetoric with a new ad campaign that depicted iPhone users as “wall huggers,” constantly tethered to a power outlet due to the inferior battery in their non-Samsung smartphones. Today Cnet reports that the company has taken its campaign one step further by trolling real-life iPhone users at power outlets throughout major airports.

The new ads take the form of posters near power outlets that read, “Samsung Galaxy S5 with Ultra Power Saver Mode,” followed by a tagline that appears to poke at Apple’s own recent ad campaign: “So you have the power to be anywhere but here.” If you’d like to take a gander at the latest salvo in the ever-escalating flame war between Apple and Samsung, you’ll be able to do just that very soon at JFK, O’Hare, and Midway airports. Samsung says even more airports could be getting the ads if they’re successful in the first three.

Apple is currently planning to announce the iPhone 6 on September 9th, though rumors say it doesn’t look like the new model will provide much hope for the “wall huggers.”