Google AR & VR Stories March 17
From Maps Live View to 3D Animals and other models in Search, Google’s current work in augmented reality is focused on phones. The other big investment is Google Lens, with it emerging today that the product is losing lead Aparna Chennapragada to Robinhood.
Google AR & VR Stories February 18
The Mandalorian remains a big hit half-way through its sophomore season. Google has partnered with Lucasfilm on a free Android app to bring iconic and realistic moments to life using AR and 5G.
Google AR & VR Stories February 15
Augmented reality glasses will fundamentally change how we use technology and our relationship to the internet. Facebook is vocal about its general plans, and Microsoft has HoloLens for enterprise, while the rumors around Apple’s offering is at an all-time high. On the hardware front, Google speculation is notably absent. The lack of AR glasses rumors is not yet disconcerting due to Google’s software work and acquisitions, but it could get so soon.
Google AR & VR Stories January 26
In the early days of VR, Tilt Brush was widely regarded as a premier application that helped sell the platform’s immersiveness. Google acquired the painting app in 2015 amid their big, multi-pronged push into the space. Tilt Brush is no longer being actively developed, and Google announced today that it’s now open sourced.
Google AR & VR Stories December 11, 2020
One highlight of this year has been the immense popularity of AR creatures from Google that helps replicate the great outdoors inside. Google Search has now added 50 new 3D animals in the biggest drop yet.