YouTube Shorts Stories November 16

YouTube has been building out its competitor to TikTok over the past couple of years, and it’s quickly becoming a force to be reckoned with. After announcing revenue sharing recently, YouTube Shorts is expanding the use of licensed music to up to 60 seconds.

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YouTube Shorts Stories November 7

YouTube announced today that it’s bringing Shorts to TV screens with a player that’s optimized for the big screen.

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YouTube Shorts Stories October 27

Following the main redesign at the start of this week, YouTube is rolling out a very nice change that means Shorts will no longer appear in the same tab as Videos on Channel pages.

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YouTube Shorts Stories September 20

YouTube today announced two updates to its Partner Program (YPP) that make it easier to join and make money from the video platform, particularly YouTube Shorts. There’s also a new Creator Music catalog to add tracks to videos.

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YouTube Shorts Stories September 16

YouTube Shorts has been a resounding success so far in becoming a clone of TikTok, and now YouTube is really opening the floodgates. Soon, YouTube Shorts will join the Partner Program, making monetization of the short-form video easy for creators.

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YouTube Shorts Stories September 15

YouTube ML turns landscape video ads into Short-friendly vertical ones

YouTube Shorts are a big focus for the video platform and Google wants to make it easier for businesses to create vertical video ads.

YouTube Shorts Stories September 14

Music is a big part of vertical Shorts, and YouTube is now rolling out a new integration between the two.

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YouTube Shorts Stories August 19

YouTube Shorts has been quickly picked up popularity, and now the short-form video app is picking up another idea from TikTok, watermarks on downloaded videos.

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YouTube Shorts Stories July 29

YouTube now lets creators turn their existing videos into Shorts

YouTube has long been trying to catch up with platforms like Instagram and TikTok, which allow creators to make content that grabs your attention for just long enough before the video ends. While YouTube Shorts have been around for a while now, the platform is adding a new way to create them – from existing videos.

YouTube Shorts Stories June 16

YouTube Shorts has over 1.5 billion users

As TikTok has taken over the internet, YouTube Shorts has become a focus for the platform in growing its userbase. Since its launch, YouTube Shorts has now amassed over 1.5 billion users.

YouTube Shorts Stories May 24

Google Marketing Live is the company’s annual equivalent of I/O for advertising. The 2022 edition saw Google announce several new shopping and advertising experiences that end users can expect in the coming year, including Discover video ads.

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YouTube Shorts Stories April 27

YouTube Shorts starts running ads as daily views pass 30 billion on the TikTok competitor

As TikTok has very clearly taken over the public’s interest, YouTube has been investing heavily in its own version of the short-form video app. YouTube Shorts is widely available at this point and driving billions of views, and now the ads are coming.

YouTube Shorts Stories April 14

As TikTok has dominated the internet, other platforms have been quick to cash in on the short-form video trend. Instagram did it with Reels, and YouTube has been doing it with Shorts. Now, YouTube Shorts are expanding yet again, this time on the web and tablets.

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YouTube Shorts Stories January 25

Short-form videos have taken the internet by storm over the past few years thanks to the rise of platforms such as TikTok. YouTube Shorts first made its debut in 2020, and in the time since, creators have collectively generated over 5 trillion views.

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YouTube Shorts Stories August 10, 2021

As of last month, YouTube Shorts is available in over 100 countries as Google’s TikTok and short-form viral video competitor. The company now wants to ramp up Shorts awareness with a global ad campaign “introducing the shorter side of YouTube.” 

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YouTube Shorts Stories July 13, 2021

Short-form videos have exploded in popularity lately, thanks to the rise of TikTok, and many other platforms are trying to get in on the trend. After testing the feature in select countries, Google is now launching YouTube Shorts globally.

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YouTube Shorts Stories June 7, 2021

YouTube Shorts is rolling out further still, coming to the UK, Canada, and Latin America. That’s not all, though, as this expansion is joined by a new audio sampling feature that allows you to add audio to your own YouTube Shorts from almost any creator on the platform.

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YouTube Shorts Stories May 11, 2021

YouTube Shorts are aggressively being pushed to compete with TikTok. To drive content creation, Google is setting up a YouTube Shorts Fund to pay those that create the best short-form videos every month.

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YouTube Shorts Stories March 18, 2021

After a preview in India, YouTube Shorts is rolling out in the US with a beta launch. Alongside the expanded availability, Google is making a number of updates to the short-form platform.

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YouTube Shorts Stories March 11, 2021

Despite being the dominant streaming platform on the entire internet, YouTube is taking on TikTok directly with its own Shorts videos.

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