Skip to main content

Project Aura

See All Stories

‘Project Aura’ mentions disappear from Alphabet X website following Glass EE launch

Remember Google’s Project Aura? We first found out about it all the way back in the fall of 2015, and haven’t heard hardly anything since. As far as we know today, it is (or was) a group working on both some new audio-only wearable devices and the Enterprise Edition of Google Glass.

Now, one of the few public Google web pages to mention the group has been updated to remove all mention of it…

Expand
Expanding
Close

Opinion: I want Google to update us on these four projects come Google I/O 2016

Alphabet, obviously, has a lot of mainstream products that bring in a huge amount of revenue. Google’s ads business is clearly the front runner by a long shot, but there’s also Android, its hardware offerings (like the Nexus line, OnHub, etc.), Play Store digital content, as well as revenue from subsidiary companies like Nest (er.. Dropcam?), Google Fiber, and others.

But what usually excites people the most at Alphabet are the company’s moonshots under the umbrella of “X” — projects that usually cost hoards of money to keep alive and bring in nothing (or next to nothing) in return. The self-driving car project, Project Loon for worldwide internet, Project Titan drones, Makani‘s wind turbines, and Project Wing air-delivery are just a few, but there are even more exciting projects that have “graduated” to be their own unit at the company.

Google has often I/O as a showcase for its favorite moonshots. The company’s huge Google Glass extravaganza from 2012 is the most obvious example that comes to mind, but the company has used the stage at I/O to introduce to the world some just-as-exciting technologies with much less fanfare. Google ATAP, for example, gave a separate keynote at I/O 2015 introducing a handful of projects arguably more exciting than the things Google announced on the main stage. Technically not the same as the “moonshots” in the X division, but they’re in the same category in my opinion.

While you might be familiar with some the following projects (and that wouldn’t surprise me, considering they’ve all already been announced), they’re all ambitious experiments that have been recognized, announced, and made public-facing, but have since dropped off the radar; a lot of them have gone dormant, at least from our perspective. These are projects that excite me, and I want to hear what’s new with them come next month’s developer conference in Mountain View…


Expand
Expanding
Close

Glass: Enterprise Edition appears again in newly-granted Google patent [Gallery]

Earlier this year, we told you across several exclusive reports that new Glass hardware was in development, namely a variant of the device reworked with the enterprise in mind. Now, a couple months after getting our first look at the device in the flesh, a newly-granted Google patent provides us yet another look at the elusive remnant of a less than ideal Glass of the past…


Expand
Expanding
Close

‘Project Watch’ & ‘Gcam’ projects detailed on new Alphabet X site, Project Aura now official

We told you a couple of weeks ago about how Google[x] recently got a new coat of paint (now under the Alphabet umbrella and simply known as “X”), and now that coat of paint has hit the web. The site has a brand new design, a new logo, and within you’ll find a rundown the group’s newly refocused mission. Additionally, the new Graduated Projects page seems to mention some projects we’re familiar with and some that we haven’t heard of previously…
Expand
Expanding
Close

Google Glass social media finally goes dead as Enterprise Edition rollout widens

Site default logo image

The Google Glass social media accounts—including Twitter, Google+, Instagram, and others—have finally been shut down after many months of continued #throughGlass postings and “Happy [insert holiday]!” images. This doesn’t come as much surprise as plans to bring Glass to the consumer market (at least by that name) have long been abandoned, but multiple people familiar with the matter say that Glass: Enterprise Edition is only just now starting to see wider adoption…


Expand
Expanding
Close

Report corroborates rumor that Project Aura will include audio-based devices to complement Glass headset

A couple of months ago, a report claimed that Project Aura — the newly rebranded Alphabet/Google company responsible for head-worn wearable tech — will include screen-less headsets. These screen-less devices will allegedly rely on audio to pass on relevant information to the wearer through the use of bone conduction. Today, a report from Wareable corroborates those previous rumors.

Having spoken to Adam Mathes, EVP of Business Development at United Sciences, reporter Michael Sawh states that United Sciences’ brand ambassador, Thad Starner is involved in the development of these audio-focussed Project Aura devices.

Speaking to Wareable, Mathes told us, “He’s (Thad) working with Google still on some kind of in-ear wearable and Glass combination. They’re very keen on the ear.”

Starner, of course, has long been one of the technical leads responsible for the development of the original Google Glass headset, so it’s no surprise to hear his name being associated with the project.

The Project Aura team is rumored to be working on two different audio-centric devices, which are essentially like headphones that you wear on your face. One of them is claimed to have been designed with fitness in mind, and worn during exercise.

In our exclusive reports, we’ve already revealed that Google’s Project Aura is planning on launching a new Google Glass designed specifically for the enterprise market. These new ‘Enterprise Edition’ headsets will be more durable, and feature a new foldable design. They’ll allegedly be powered by an Intel Atom processor, be available with an optional extra battery pack and feature a larger optical prism.

Here’s a first look at the logo for Google’s forthcoming Project Aura

Update: The first business card for a Project Aura team member has popped up on Instagram.

We know that Project Aura is the successor to Glass — or at least a project that’s being built by some of the same people that built Glass — but now we have our first look at the logo that Google designed for this new venture. A person familiar with the project tells us that the logo is meant to resemble a new wearable device that wraps around the head…


Expand
Expanding
Close

Google Glass 2.0 could be a funky-looking flexible device with images viewable by both eyes (but probably not)

Site default logo image

Google seems to be keeping its options open on what the next generation of Google Glass may look like. We’ve previously seen a larger prism reportedly destined for the Enterprise Edition, and last week heard that the company is working on two audio-based models without a screen via Project Aura.

A Google patent granted this week now shows two different approaches to a flexible version of the wearable (see below for the second one), worn over only one ear, and with the option of a display viewable by both eyes … 
Expand
Expanding
Close

Google’s ‘Project Aura’ could be the beginnings of the next Glass

According to a new report out of Business Insider, Google over the summer started a new wearable technology effort called Project Aura. The group is reportedly spearheaded by Nest CEO Tony Fadell, but it’s unclear if that will still be the case when Nest becomes a separate Alphabet company. Project Aura, however, will remain within Google and not be folded into an Alphabet company.


Expand
Expanding
Close

Manage push notifications

notification icon
We would like to show you notifications for the latest news and updates.
notification icon
You are subscribed to notifications
notification icon
We would like to show you notifications for the latest news and updates.
notification icon
You are subscribed to notifications