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Google Search adds subtopics to filter results, Activity cards, and AMP stories

To mark its 20th anniversary, Google today announced a number of changes to advance its marquee product. Focusing on AI and more visual content, Google Search is adding Activity cards to surface past searches, while subtopics allow for dynamic organization of results. Today’s new features are powered by a Topic Layer for the Knowledge Graph.


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Google simplifies finding colleges w/ admission info, cost summary, & more in Search

Google is applying its penchant for organizing the world’s information and making it easily accessible to the highly stressful area of choosing a college. Updated Knowledge Graph cards will now appear when searching for a 4-year college in the U.S. and include detailed information like admissions, costs, majors, and more.


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Google Search in India adds Knowledge Graph cards to quickly find exam results

India is a very important market for tech companies, with Google referring to the entire region as where the “next billion users” will come from. To that extent, it has launched a number of specialized products, with the latest being Knowledge Graph cards in Search for exam results.


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Google Search now lists whether you can borrow ebooks from your local library

Google Search app

The public library continues to be a wonderful resource, with many adapting to this day and age with various digital resources. As such, many offer ebooks in addition to their traditional counterparts. Google is now helping surface these online versions by showing ebooks that are available to borrow from your library.


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Google searches for depression now feature a clinically validated screening quiz

Since 2012, Google Knowledge Graph cards have grown to include a large corpus of useful information. Last year, Search began rolling out health-related cards that list symptoms and the usual treatments. Google is today adding a clinically validated screening questionnaire to the Knowledge Panel on depression.


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Google Search now has a Knowledge Graph card for timely earthquake info

Often times, the quickest way to confirm whether that rumble you felt was an earthquake is by checking Twitter or other social media for posts about it. As people also have a tendency to frantically search the web after major events, Google has added an earthquake card to search results that will provide a quick summary and safety tips.


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Google will soon list possible health conditions when you search for symptoms

From sport results to maps, Google Search now shows a lot more than just 10 blue links. Especially useful on mobile, Knowledge Graph aims to show relevant information without requiring users to click through a webpage. In an update rolling out over the next few days, Google will now surface possible medical conditions when you search for symptoms.


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Google is testing a Material Design look for Search on the web

Back at 2014’s I/O, Google unveiled a new all-encompassing design language called Material Design, aimed at drastically reshaping the look of everything Google.

While its first implementations were seen — understandably — on Android, it took a little longer for the transition to take place on the web; we are now seeing Chrome being reworked under Material’s principles, and it now appears that the company’s stronghold, Search, may be on the verge of its long overdue redesign …


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