market share ▪ August 25
market share ▪ August 20
New data from Gartner suggests that Samsung saw its worldwide sales fall by 5.3% year-on-year, its market share dropping from 26.2% in Q2 2014 to 21.9% in the same quarter this year. The company lost ground to both Apple and Chinese brands Huawei and Xiaomi.
Despite the launch of new S6 models, Samsung’s premium phones continued to be challenged by Apple’s large-screen iPhones. Samsung lost 4.3 percentage points in market share and declined 5.3 percent in unit sales in the second quarter of 2015.
Samsung was hit hardest by Huawei, which saw sales growth of 46.3%, followed by Apple, which increased its sales by 36% … expand full story
market share ▪ August 7
Research firm comScore today released its report on United States smartphone subscriber market share for the three month period ending in June. The report, released monthly, tracks the rankings of the top smartphone OEMs (original equipment manufacturers) and operating systems by consumer adoption. Month-to-month fluctuations in market share aren’t often major, but the data gives us more context around how the top players are doing as we eek towards the 2015 holiday season.
market share ▪ July 30
Strategy Analytics has issued its latest estimates of global mobile phone shipments, and reports that Huawei overtook Microsoft (which incorporates the Nokia-designed Lumia) last quarter to become the third-largest mobile phone vendor in the world. The company saw its shipments grow almost 50% to 30.6M units, contrasting strongly with an overall industry growth rate of just 2%.
Ken Hyers, Director at Strategy Analytics, added, “Huawei shipped 30.6 million mobile phones and captured a record 7 percent marketshare worldwide in Q2 2015. Huawei is rising fast in all regions of the world, particularly China where its 4G models, such as the Mate7, are proving wildly popular. Huawei has finally overtaken Microsoft to become the world’s third largest mobile phone vendor for the first time ever.”
The company shared some earnings results earlier this month, showing a 30% increase in revenue and claiming to be on track to hit 100M sales this year.
Samsung retained the number one slot, but saw its market share slip from 22.3% to 20.5% on disappointing Galaxy S6 sales. Samsung earlier revealed an 8% drop in profits, the fifth year running it has reported a decline in profitability …
market share ▪ July 29
While Apple’s iPad continues to lead the tablet market, according to new data from IDC, its marketshare has dropped a few points year-over-year, and the overall market for tablets saw negative growth, based on units shipped globally. That’s according to second quarter 2015 unit shipments and marketshare over the same quarter a year ago, as Apple shipped 10.9 million units versus 13.3 million units during the second quarter of 2014. While the iPad continues to lead in the tablet space, IDC’s data shows Apple’s market share dropping nearly 3 points from 27.7% to 24.5%.
Samsung, the number two player in the tablet space, similarly saw declines in both units shipped and market share from Q2 2014 to Q2 2015. The Korean company slipped by a million tablets during the quarter year-over-year, falling from 8.6 million units to 7.6 million units, while its market share dropped a point from 18% to 17% … expand full story
market share ▪ July 2
comScore today released its report on United States smartphone subscriber market share for the three month period ending in May. The report, released monthly, tracks the rankings of the top smartphone OEMs (original equipment manufacturers) and operating systems by consumer adoption. Month-to-month fluctuations in market share aren’t typically major, but they can provide a look at how companies’ new flagship smartphones are doing.