Wearable ▪ September 16

GOOG: 635.98

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According to a new report out of Business Insider, Google over the summer started a new wearable technology effort called Project Aura. The group is reportedly spearheaded by Nest CEO Tony Fadell, but it’s unclear if that will still be the case when Nest becomes a separate Alphabet company. Project Aura, however, will remain within Google and not be folded into an Alphabet company.

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Wearable ▪ August 20

GOOG: 646.83

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Sony has today taken the wraps off the second iteration of its fitness wearable, the SmartBand 2, which it will begin selling in 60 countries worldwide starting in September. There’s not a ton of new stuff going on here, though, so what makes it worthy of being a successor?

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Wearable ▪ April 9

Wearable ▪ March 1

HTC has announced its first wearable device this morning, dubbed GRIP and made in partnership with well-known fitness brand Under Armour. The device will use Under Armour’s UA Record system to keep track of various fitness programs… expand full story

Wearable ▪ February 27

Wearable ▪ February 12

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