There might not be any topic more heated in today’s digital space than advertising. In most cases, no ads is better than any ads at all. The reality right now is, however, that no ads still also means no money to pay writers at sites like this one. With all that said, Google’s AdWords team has beautified its full-screen in-app ads (don’t worry, we don’t use these).
advertising ▪ August 27
advertising ▪ August 19
advertising ▪ August 5
Many of us are visual learners, and by visualizing data you may be able to notice trends that you otherwise wouldn’t have by just looking at the numbers written out. Google understands this, and is making it possible to quickly visualize data from its AdWords online advertising service through a simple drag-and-drop tool available soon from directly within AdWords itself — yes, no more needing to download your data and explore it elsewhere.
advertising ▪ July 30
You might notice that 9to5Google has changed. Indeed so has the whole network. Long before the page size/speed and advertising controversies, we knew that we needed to rethink how we presented ourselves.
While we were one of the lightest and fastest sites in our field, our feature creep and advertisers were adding complexity and page load times, which is especially crucial on mobile – an ever expanding percentage of our growing audience.
We decided to start over… expand full story
advertising ▪ July 28
The confluence of several different events – the great shift to mobile computing where there’s little screen real-estate, a spurning of display ads, to name just two – is causing content creators and consumers alike to rethink how today’s media gets funded. Sites like Patreon and Kickstarter remove the middle-man from the funding process for projects which require lots of upfront investment and see slow development times by allowing anyone to contribute any amount of money they want to a project’s development.
Google last year threw its own hat into the crowdfunding space with the soft launch of Contributor, a way through which consumers can pay a monthly recurring donation to fund the sites they visit while seeing less ads. Now anyone in the United States can actually use it starting today. expand full story
advertising ▪ July 27
Google announced today that it is updating its AdSense user consent policy to comply with requests from European Union data protection authorities. The updated user consent policy strengthens the requirement that publishes with audiences in the EU obtain permission from readers before collecting usage data and accessing cookies. Google says the updated user consent policy follows its own approach to comply with privacy laws. The company outlines the updated user consent policy for website and app publishers with EU readers and users: expand full story